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Raymond Lifestyle (NSE:RAYMONDLSL) Q2 2027 Earnings Call

Raymond Lifestyle (NSE:RAYMONDLSL) Q2 2027 earnings call, held 2026-10-29. Watch the replay and read the transcript on 6ix.

Thu, October 29, 2026 at 1:22 PMendedReplay
Raymond Lifestyle (NSE:RAYMONDLSL) Q2 2027 Earnings Call
Company
Raymond Lifestyle Limited (NSE:RAYMONDLSL)
Period
Q2 2027 earnings call
Date
Thu, Oct 29, 2026, 1:22 PM ET
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Automated transcript · Written by software from the replay's audio. It can mishear names and figures; the replay is the record.

0:00 Ladies and gentlemen, good day, and welcome to the Raymond Lifestyle Limited Q2 and H1 FY 'twenty seven Earnings Conference Call hosted by Motiwal Financial Services. As a reminder, all participant lines will be in the listen only mode, and there will be an opportunity for you to ask questions after the presentation concludes. I now hand the conference over to Mr. Avinaj Karumanji from Motilal Oswal Financial Services Limited. Thank you, and over to you, sir. Thank you, sir. On behalf of Motilal Oswal Financial Services, I would like to welcome all the participants to q two h one f y twenty seven conference call of Raymond Lifestyle Limited.

0:55 Today, we have with us from the senior management, Mr. Satyaki Ghosh, Chief Executive Officer Mr. Isi Prasad, Chief Financial Officer Mr. Salil Bawa, Group Head and Investor Relations and Mr. Sanidesha, Head, Investor Relations. Without taking further time, I would like to hand out the call to Mr. Satya Kee Ghosh. Over to you, sir. Good evening, everyone. Thank you for joining us today in our Q2 FY twenty twenty seven and H1 FY twenty twenty seven results conference call. Before we review our operations and financial performance, let me contextualize the macroeconomic landscape in which we have operated over the first half of the fiscal year. We have navigated an intricate macroeconomic situation shaped by both international headwinds and domestic dynamics.

1:46 Globally, persistent geopolitical tensions and ongoing shipping disruptions have kept Brent crude elevated in the range of $105 to $110 per barrel, sustaining input cost pressures across fibers, specialty die chemicals are at high prices and global freight tariffs remain high. At the same time, Indian rupee has traded near record lows hovering between ninety four percent and ninety five percent against the U. S. Dollar, thereby increasing landed import costs of raw material. Furthermore, the risk of U. S. Tariff uncertainty continues to loom over us. Domestically, agriculture yield variations resulting from unseasonal rainfall patterns and localized heat events have generated intermittent swing in raw material, rock material fiber supplies.

2:35 Benchmark oil prices have remained firm near multiyear highs and domestic cotton prices continue to be elevated. On the broader economic front, the Reserve Bank of India revised India's FY 'twenty seven real GDP growth projections upwards to 7.1%, up from baseline estimates, reflecting strong domestic consumption, robust urban demand and ongoing premiumization across lifestyle categories. Concurrently, the RBI CPA inflation projection was revised to 5.2% due to sticky input cost pressures. RBI has also increased the reported recently by 25 bps to 5.50 percentage. Against this dynamic backdrop, Raymond Lifestyle has demonstrated solid operational resilience and stability despite navigating external headwinds in H1 FY twenty twenty seven, including global freight escalations, raw material price pressure, channel mix variations and late festive season.

3:31 Our agile execution and deep consumer trust have kept us firmly on track to achieve our stated guidance for FY twenty twenty seven. Our strategic focus anchored in premiumization, casualization, geographic diversification and increased marketing investments continues to deliver tangible results, while our garmenting export platform is capitalizing successfully on global trade realignment. In Q2 FY 'twenty seven, Raymond Lifestyle registered its highest ever quarterly total income of INR 2,125 crores, representing a robust 14% year on year growth compared to INR $18.65 crore in Q2 FY 'twenty six. Revenue from operations reached INR 2,075 crore, up 13% year on year. For H1 FY 'twenty seven, total income grew 10% year on year to INR 3,685 crore compared to INR 3,340 crore in H1 FY 'twenty six.

4:30 Consolidated EBITDA for Q2 FY 'twenty seven rose 4% year on year to INR $2.70 crores versus INR $2.59 crores in Q2 FY 'twenty six, achieving an EBITDA margin of 12.7%. For H1 FY 'twenty seven, EBITDA expanded 6% year on year to INR $40.04 crores with an 11% margin. While EBITDA margin moderated by INR 120 bps year on year in Q2 due to peak freight rates, elevated gold and cotton prices and deliberate marketing investments ahead of the festive season. Our enriched product mix provided substantial defensive support. Reported PBT before exceptional items was INR 91 crore for Q2 and INR 53 crore for H1 FY 'twenty seven. Net finance cost for Q2 FY 'twenty seven was INR 25 crore against INR 27 crore last year, a reduction of 7%.

5:20 Sequentially, Q2 FY 'twenty seven witnessed 36% total income growth, 100% EBITDA growth and 337% PBT growth over Q1 FY 'twenty seven, which is a smart recovery and the recovery continues. We maintained our fortified debt free balance sheet, closing the quarter with a net cash surplus of INR 69 crores as of September 2026. This represents a significant operational turnaround and a net cash accretion of INR 300 crore plus compared to a net debt position of minus INR $2.46 crores in September 2025. Net working capital improved. Our disciplined inventory management and tighter collection cycles yielded a 23 reduction in our net working capital cycle, decreasing to eighty two days in September 2026 compared to one hundred and five days in September 2025.

6:15 Absolute networking capital contracted from INR $18.70 crores to INR $16.22 crores despite a INR $2.40 crores sales jump. Our active retail footprint stands at INR $16.34 crores stores across 600 plus towns and cities, comprising of INR $11.34 crores, the Raymond shops, four fifty EBO and 50 mid to major stores. Over the past twelve months, we have methodically exited 53 lower productivity stores while opening 24 high yielding premium stores, which leads to a net rationalization of 29 stores to drive throughput and return on capital. We remain firmly on track to achieve net 20 plus store additions for the year, strengthening our retail footprint. As mentioned in our previous call, we have officially instituted a segment reclassification from this financial year to provide complete transparency on our core operations post the growth rates. We have carved out emerging businesses comprising of Ethnics by Raymond, Raymond Home, Park Avenue Innerwear, Sexual Wellness and the newly launched Chairman's Collection into a stand alone reporting segment.

7:21 This now breaks up our business portfolio into five segments: Branded Textile, Branded Apparel, Garmenting, High Value Shirting and Emerging business. Branded Textiles, the revenue grew 7% year on year to INR $9.71 crores in Q2 FY 'twenty seven versus INR $90.06 crores last year, taking H1 revenue to INR $16.50 crores, which is a plus 3% year on year growth. Growth was anchored by premiumization, volume expansion and strong trade booking clearing into the wedding season. Segment EBITDA stood resilient at INR 188 crores in Q2 with an EBITDA margin of 19.3%. A favorable product mix shift towards pure wool and poly wool brands insulated gross margin against input cost pressures.

8:08 This also shows a sequential growth from Q1 of plus 42% in Branded Textile segment. In Branded Afrole, the segment achieved its highest ever quarterly revenue of INR $5.59 crores in Q2 FY 'twenty seven, up 20% year on year from INR $4.65 crores last year and the H1 was INR $90.08 crores this year versus which is a plus 14% year on year of last year. Performance was propelled by volume expansion spearheaded by our casual brands, ColorPlus and PAX. Segment EBITDA rose 20% year on year to INR 49 crores in Q2 FY 'twenty seven, with a stable margin of 8.8 on account of adverse channel mix, higher raw material prices, offset by closure of nonperforming stores and higher marketing investments.

8:58 This also shows a plus 60% growth sequentially over this year first quarter. Garmenting business continued its rapid export trajectory, posting Q2 revenue of INR $3.39 crores, which is up 26% year on year and H1 revenue of INR $6.35 crores, which is up 36% year on year. Growth was driven by robust order execution following The U. S.-India tariff rationalization, early market traction from U. K, India, FDA and onboarding new global accounts, especially from Europe. EBITDA surged 75% year on year to INR 25 crores in Q2, with operating margin expanding by two zero seven bps to 7.4%. This also shows a plus 15% growth in garmenting business sequentially over Q1.

9:47 High value cotton shirting revenues grew 5% year on year to INR $2.22 crores in Q2 FY 'twenty seven, supported by strong linen demand and improved price rationalization. Segment EBITDA was INR 21 crore with an EBITDA margin of 9.5%, predominantly due to increase in raw material prices, partially offset by higher ASPs. This is a plus 14% growth sequentially over this year Q1. Emerging businesses for the first time touched INR 100 crores in Q2 FY 'twenty seven. Revenue grew 15% year on year, and the total turnover in H1 is now INR 179 crores of emerging business. Raymond Home registered double digit growth and introduced a super premium line, while innerwear expanded across channels.

10:35 Ethnics rationalized 27 stores to transition towards an asset light, high productivity format. Segment EBITDA stood at negative INR 23 crores as these lifestyle categories continue in their planned incubation phase. This emerging business segment showcased a plus 27% sequential growth over Q1 of this year. The sequential growth overall in turnover for Q2 over Q1 was plus 36%. Marketing initiatives. We launched a few brand campaigns such as Color Plus' Live the Pals, Wedding on Wheels in Ethnics and premium activations across Park Avenue and Raymond Ready to Wear for driving top of mind recall ahead of the festive season. A nationwide network of 1,600 plus exclusive retail stores, 20,000 plus MBOs across 600 plus cities and 11 manufacturing plants gives us a real All India presence.

11:34 We are also tracking towards a 15% reduction in Scope one and Scope two emissions, 25% renewable energy, up from 15.1% last year, zero waste to landfill, zero liquid discharge in Chindwara. We are also targeting 40% female representation backed by 100% independent committee governance and 100% independent board. We have started our CSR programs in three big verticals of Project Neave, Project Good Neighbor and Project Bee. As we progress into the high demand festive and wedding corridors of H2 FY twenty twenty seven, our strategic priorities are clear. Shifting fabric mix towards high margin pure wool and linen, launching new premium products across our former brands, Park Avenue and Raymond Ready to Wear, This accelerates our premiumization strategy.

12:29 We are also expanding smart casuals, polos, chinos, denims featuring proprietary fabric technologies like AirShield, FlexTech and TechnoClean. This helps in our casualization momentum. And in casualization, our brand, ColorPlus, continues to accelerate faster than the rest of the portfolio. Deepening Tier two to Tier four penetration via MBOs remains across businesses remains a priority and scaling presence in LFS and digital channels is happening very fast and remains a priority. We are leveraging our vertically integrated B2B garmenting, including our verticalization with our mills to our garmenting factories to grow U. K. And EU markets via the newly signed FTAs.

13:17 Retail network optimization continues and disciplined store opening is the name of the game. We have closed more stores in H1 than we have opened. But in H2, we will open more stores than we closed. And hence, we aim to end our store count at about plus 20 stores above our last year close. And this acceleration, we will see next year next. Supported by our structurally debt free balance sheet, INR 69 crore net cash surplus and working capital cycle reduced to eighty two days, Raymond Lifestyle is exceptionally well positioned to navigate cost headwinds. We expect a strong H2 FY 'twenty seven performance and remain firmly on track to achieve our FY 'twenty seven guidance of double digit top line growth and mid double digit EBITDA growth with INR 300 crore plus of net cash and a double digit growth in PBT.

14:11 Thank you very much, and we are now open for questions. Thank you very much. We will now begin the question and answer session. Participants are requested to use handsets while asking a question. Ladies and gentlemen, we will wait for a moment while the question queue assembles. The first question is from the line of Avinash Karumaji from Motilal Oswal Financial Services. Go ahead, sir. Hi, sir. Good evening. Congrats on good set of numbers.

15:00 Thank you. So my question is regarding the branded apparel segment. The segment has reported a very strong growth after many quarters. How should we see this growth? Is it mainly because of e channel stocking that they had the festive actually shifted to third quarter? Or is it the second year and primary also moving in there? Avinash, a very good question. Thank you for the question. Must remind you that the festive season this year is twenty, twenty five days delayed versus last year. So last year, you had Puja Dasera at the beginning of October and Diwali around twenty two, twenty three of October. So the entire loading, primary loading for whether Puja or for Diwali actually happened entirely in Q2.

15:50 This year, Diwali is eighth, ninth November. So a lot of that invoicing is in October. So it's not full loading. So it is full loading in the base and maybe half loading here. And yet you see 20% growth, which is supported by our secondary offtake growth. Our like for like stores are right now growing at double digit. And I give you two, three questions. We measure Dasera minus forty five days. So that the timing for the year gets taken off. In Dasera minus forty five days, we observed the plus 14% like for like growth. And right now, we are measuring Diwali minus thirty days.

16:37 So our big days are still yet to come, right? Today should be a big day. There are ten, twelve days to go for Diwali. This is the main offtake time. But and we have all the days of last year, and we have plus 23%. So the Diwali optics are also looking good. So this is not only a function of primary loading, which is there will be something in September, but last year, there was a full loading. This year, we had Adikmas in Q2. We had half loading, but our secondary optics sales are good. And this is led by better design, better product and better supply chain management where the product dropped at the right time. So the stores had the right stock at the right time, and we are seeing very strong upticks.

17:22 I can tell you that ColorPlus as a brand is growing in Q2 at plus 26% over last year. So that is a very, very strong growth. Okay. Okay. Got it. And coming to the same segments margins, this quarter again has seen 8.8% end of our margin. So I just want to see how much more can you squeeze on the cost cutting side and how much more should be waiting for the operating leverage to play out on the margins to improve on a full year basis or on a quarterly basis? So two things will happen, Avinash. Number one, we are invoicing a lot of fresh goods in October, and we work on booking cycles, right? So our festive autumn winter booking was done long back.

18:08 Q2 had USS partly. And then fresh stocks started going in. This month, only fresh stocks are going in. So all with new prices. So we will see some price increase factored in, in Q3, plus the size leverage should start coming in. And we have started working in the last two quarters on our costs everywhere. Unviable stores are getting closed. So all those advantages will start coming in. Just to tell you in Q2, especially for the B2C business, we spent much higher on marketing than we did last year.

18:56 This was because there was a big mass, there were no marriage dates, festive was behind and the fundamental work of restarting the brand investments and building the Raymond Lifestyle brand has started. New agencies onboarded, maybe you'll see in publicists through integrated marketing and through a pitch process. So the marketing costs were much higher and raw material costs were higher. We have still held on to the margin. So once we get the leverage, I think these margins will improve further. That's my expectation. Okay. If you can guide us to a number on like FY '28 or FY '29, two years down the line, how should the segment margin shape up? Because this segment at one point used to do double digit margins, then it came down to 6% last year.

19:45 Yes. So I think in a couple of years, we will be double digit plus. Improving every percentage point actually takes a lot of work. So we should be double digit plus. That's the guidance right now. Okay. Okay. Got it. And finally, on the garmenting side, congrats on a good show. There is a consistent improvement for garmenting in the last three quarters. My question is like at what capacity utilization are we operating? And how much would be the peak revenue that you could generate from the existing capacities? So we our plants operate at 90% plus always. Governmenting plants, whether it is 95% or 90%, depends on what is the MOQ of orders you get.

20:38 So at 90% also the plant could be full and at 95% also the plants could be full, depends on the MOQ of the order. If it's a large order, it runs back to back. If there are many small orders, then changeovers happen. So you lose some capacity. However, here, we are building up capacity. We had three plants in Karnataka, and we had one plant in Ethiopia. So now Ethiopian plant is also running at full capacity, and we are building our fifth plant in Hindupur, in Andhra. This, we have planned with three lines. But after these FTAs happened, we have decided and we are putting in CapEx for seven more lines. So it will from three lines, it will go to 10 lines. So that investment process is on. And one by one, the lines will start coming. So our capacity will keep going up.

21:26 At peak, our capacity would be about 10,000,000 units. And in our case, the value is much higher because we make a lot of suits instead of others who make shirts, etcetera, our competitors. We make a lot of suits and jackets. So GBP 10,000,000 should give us growth for the next two years in that capacity. Okay. Okay. And out of this growth that you get, is the EA segment also playing out because of the price hikes in the cotton and these are things for the garment segment? So in any B2B business, Abhinash, you take every order basis to your current costing, right? So when your costing of raw material goes up, your ports go up and the next order you take at a higher price, this is B2B.

22:14 So there is no uniform price increase. Similarly, when raw material price falls, your quoted price to the educated buyers across the world, it can fall. So there is no one way traffic in this. What is important is, are you improving your margins or not? In that, I think in three quarters, we are seeing we are continuously improving our margins. Okay. Okay. Understood, sir. And the last question is the bookkeeping one. So what should we build in for the CapEx for this year and next year, given that you're expanding the capacity on the government side? And second thing is on the stores, you said that we'll be adding more stores in the second half. Will that be franchise stores or company owned stores? Overall CapEx for FY 2027 and 2020.

23:02 So FY 2027 is stated, it is about INR 200 crores CapEx and the net cash generation that I said is post this CapEx. FY 2028, we are yet to finalize the budget. So there is no real number right now, but the investments should continue. In terms of stores, we are currently at sixteen thirty four stores. Last year, we exited with sixteen fifty three stores. This year, we should exit between sixteen sixty five and sixteen seventy. So the we said 50 odd store closures, 20 odd store openings. So we are at sixteen thirty four now. In the next quarter, you will have a next half, you will have a net addition of, let's say, 35, 36 stores, net addition. So we closed some, but we'll add more. And these stores will be a combination of Fofo and Coco.

23:57 It depends on how the year goes. These are projects, right? Which store comes in February, March and which goes on to April, May, you never know. It depends on the landlord. It depends on the project team, many things. But it will be a combination of COCO and FOCO. Got it, sir. The last follow-up on this crores CapEx. Much would be going into the asset much would going into the 4¢? Can't hear you, Abhinash. Will you ask the question again? Again, regarding the CapEx one, out of the INR250 crores planned out for FY 'twenty seven, how much would be utilizing the garmenting CapEx? And how much would be the maintenance and the store addition CapEx?

24:42 So CapEx has many parts. CapEx also means in your existing plants, upgrade. In your garmenting plants, you upgrade because more and more, it is becoming ESG is becoming important for international clients. And there are various other things that you invest in for safety of your workers, etcetera, plus machine upgradation in your mill. So part of it goes that side. About INR 70 odd crores would go towards expansion of Hindupur and some would go towards our cocoa stores. So it's a combination of all kinds of capital. Plus, there are CapExes on IT actually in this because we are upgrading to SAP S4HANA. We have gone live. You remember, I don't think you remember, in February on the textile and home part of your business, we are going live on SAP HANA from November 1, which is day after tomorrow on the textile and the B2C side of the business. So SAP HANA is also substantial CapEx actually.

25:47 Okay, sir. Got it. I'll join the queue for more questions. Thank you, and wish you all the best. Thank you. Thank you very much. The next question is from the line of Chetan from Systematics Group. Please go ahead. Yeah. Hi. Thank you for the opportunity. Few questions. First, on our guidance. So we have reiterated our fiscal twenty seven guidance of around, say, double digit revenue growth and higher double digit EBITDA growth. Yeah. Given that our h one revenue growth is around 10% and EBITDA growth of around mid single digit, and apart from that, there is raw material inflation, increased marketing investments. So what should drive the performance on revenue and especially on the overall EBITDA for the second half to meet this target?

26:38 So we are a fashion company, right? We are generally 42, forty three first half and 57, fifty eight second half for one hundred year, okay? So second half is generally bigger. And this time, Diwali is in November. Last time, it was in October. So a lot of primary business that gets reported came into September. This time, some of it is going into October. So the revenue growth would be stronger than 10% in second half, which will take the year above 10%. That's my belief. In terms of EBITDA, what is going to happen is the scale effect starts happening. If you look at our sequential EBITDA, you'll understand that first quarter, our EBITDA was 8.6%.

27:27 This quarter, our EBITDA is 12.7%. So our turnover went from grew by 36% between Q1 and Q2, but our EBITDA between Q1 and Q2 absolute terms grew 100%. So that is called the scale effect. 36% revenue growth gives you 100% EBITDA growth. Q3 and Q4 are supposed to be strong also. That is the plan. So we will deliver higher EBITDA numbers, let's say, around 12.7, those kind of numbers because we have delivered that in Q2. And when you get that average, you'll get a higher percentage. But also, you should know that because we book on we work on advanced booking cycle on our textiles, we work on apparels, autumn winter and spring summer, some of the bookings that we have done, the full price pass on has yet not happened. The full price pass ons will come on Q3 and Q4.

28:27 So chances are that we will do much better than 12.7% in EBITDA in H2. So if H2 goes above 12.7%, Q2 is 12.7%, Q1 is 8.6%. You certainly have an EBITDA, which is higher on double digit. And I think we will go towards mid double digit number at the end of the year. So Chetan, one more thing is, as we had mentioned earlier, we are working with a company for the strategic initiatives, etcetera. So a lot of the cost saving initiatives also have been identified, which is actually going to help us for the future for the EBITDA growth. Got it. Got it. And sir, lastly on garmenting, we had stated last time that a garmenting facility is booked until December.

29:23 So how is the order book visibility now? We're booking February now, Chetan. Okay. Got it. Yes. Thank you, sir.. Thank you. Thank you very much. The next question is from the line of Dheeraj Mistry from Jefferies. Please go ahead. Yeah. Hi, sir. Good evening. Sir, I have only one question. Question. Like most of the consumer company as well as discretionary company, as of now, because of the seasonal season, they are witnessing good growth. But if I look at overall macro scenario as well as global geopolitical situation, there is a increased risk of inflation kicking in India, crude prices going up further.

30:13 And also with monsoon panning out not that great, there is a possibility there should be a weak macroeconomic demand. Have you factored in all these fact all these things in your estimates for second half growth? So it's a very, very good question. I'll give you some situations that we are in. We all know, November 3, there is an election in a big country. If that election goes haywire and the gentleman becomes unpredictable, then a lot of this may not hold, but that's only three, four days ago because what he will do, nobody can hear, right? So that is not built in. It is basis my order books, which are looking very solid. And I told the earlier gentleman that I'm booking February right now for exports.

31:06 So it's looking good as of now. In terms of domestic demand, you are right that drought like situations can happen, inflation could be a bit up and repo rates are little up and the demand can go down. But we're also looking at a few things that right now, the Diwali optics that I talked about, the minus thirty days calculation, we have plus 20% over last year. That does not show a slowdown yet. So I think it will continue to Diwali. I think it will continue till Chhattpooja for sure, that is November 15. And after that, we will see what happens. But the marriage dates, we are very marriage driven. Marriage dates are very strong till December 15 from November 15. And then with a one month calendar issue, from January 15 till March, April, the marriage dates are very strong.

32:00 Now Raymond is a lot into suits, jackets, this marriage business with ethnic structured products, kurtas, bandis, this, that marriage is our season. So when you have much higher marriage days than last year, chances are that in marriage, whatever happens, the rich Indian, fat Indian weddings still happen. And the winter weddings are generally stronger than summer weddings, that also you will know that the winter weddings are stronger. And during this time, our suits really work. So we are quite positive that we go through because our cost per person, the two things, EC just said that our cost cutting measures are also falling in place.

32:46 So if the cost cutting measures fall in place, our media works harder, if the marriage dates are stronger and our price pass ons happen, then most probably, we will be able to mitigate the risks that you are bringing on board, which are very real. So there is cautious optimism is what I'll say. Got it. Got it, sir. And second and last question, how do we think from the cash flow perspective? Because if I look at first half free cash flow statement, it's not that encouraging from the operating cash flow as well as free cash flow generation. How should we settle down for the full year basis?

33:31 Yes. So Chetan, if I actually look at you have to compare it on a season to season basis because there is a normal trend of the cash flow going down in Q2 because of the seasonal buildup that happens. So if you actually look at, we have actually from a $2.26 crores negative last year, we actually converted that into a positive cash flow, translating into a $3.15 crores plus cash during this last one year, right? So it is not that bad, as you have mentioned. Similarly, the H2 cash flows normally are better than the H1 cash flows. So we are quite confident that by end of the year, we'll be doubling the cash that we had as at the beginning of the year. So just to give you some numbers, last year, at the same time, our cash flow was minus INR $2.46 crores.

34:21 We ended the year with plus INR 179 crores. This is documented because H2 works like that and H1 works like that for a fashion company. This year, instead of minus INR $2.46 crores, we have plus INR 69 crores. So chances are we will end up at INR 300 crore plus in cash flow versus INR 179 crores, which and it could be close to doubling of our cash flow versus last year. And this is post the CapEx that I talked about. Got it. That explains. Thank you very much, sir. Thank you very much. The next question is from the line of Deepali Kumari from Arihant Capital Markets Limited.

35:07 Please go ahead. Yeah. Thank you so much for the opportunity. I just have a few questions. Like, other expenses grew about 21% year on year in q two. So how much of that is advertising and marketing, and what is the a and p of as a percentage of sales now versus last year? And is it front loaded for the festive season or any structural step up? Yes. So the increase predominantly in the operating expenses is the brand spend, which is about INR 18 crores. That translates to an 18% growth over last year. We had spent about INR 98 crores last year, and this year, we spent about INR 116 crores on the brand spend. And that translates to about 7.2% of the B2C sales as against 6.8% last year.

35:58 Apart from that, there is also an increase on salaries, which is about INR 20 crores, and these are the two major increase that has happened in the operational expenses. Regarding your questions on the future spends, we have budgeted for increased brand spends, given the targets that we have considered. So we'll continue to spend on the brands going forward. Okay, sir. Got it. And sir, like on the high value cotton sorting, like H1 revenue was flat and margin also compared to more than two fifty more than 200 bps in Q2. So is this purely cotton price or is there any competitive pricing pressure as well? So what is the outlook for margin recovery on the high value cotton?

36:48 So cotton, when we say high value cotton shirting, actually, it is nomenclature like that. This also includes linen shirting. So cotton prices remain elevated, but flax prices also remained elevated from France. So the input cost pressures were high. And also, high value cotton shirting is a B2B business. So B2B, you tend to take orders and then execute over a period of time. When prices keep going up, you take orders and then when you execute, maybe your margins come in less. What is happening now is that the flat prices are stabilizing. This year's crop is better and prices are stabilizing, and we have orders in hand.

37:34 So it will pan out a bit better in Q2. That we have been able to hold on to all our orders is great, and the margins in H2 would be much better than this because the cost cutting measures are falling in place in the plants and also the newer orders we have taken at higher prices. So those invoicing will happen in H2. So the margins would be better, and I believe that the EBITDA will be double digit plus at the end of the year. So there is any change due to like higher crude oil prices in the guidance? Yes. The cost prices are up everywhere. So I'm only talking about raw material prices, but you imagine crude prices, you imagine coal prices, you imagine dyes and chemicals in the plant, you imagine everything.

38:24 Every price is up. And when you are in B2B business, it's very difficult to pass on the entire pricing. So I'll give you another mathematical example. Let's say 60% in B2B business, actually 70% of your selling price is your raw material price. In B2C, it is slightly lower because you can dictate terms a little bit. In B2B, it is 70%. Now if my cotton prices are up by INR 100, this means that I have to increase my selling prices by INR 70 just to pass on the price increase and my gross margin will still drop. To keep my gross margin same, I have to increase prices by INR 100, Then only it will work.

39:10 Now no buyer because they have to make shirts and apparel through it, right? They have to keep their MRP. So nobody gives you INR 100 price increase just because you've got INR 100 raw material increase. So at best, you can pass on 5060%. That is why it starts looking like a little drop. But B2B business is cyclical. As I'm taking newer orders, I'm taking at better prices, the raw material price is cooling down, but my orders now will be at better prices. So suddenly, my margins will start looking better. In another quarter, if you see a much higher margin, don't think that is the normal go. This is also not a normal go, that is also not normal go. B2B business, I think you should look at over a period of a year so that there are up cycles and down cycles.

39:56 And over a period of time, I think the reality comes out. And I think you should look at it like that. Got it. And on the emerging business side, like losses almost doubled in H1. So what is the target part to breakeven for the H1? Like if we can talk about the Athenex home, innerwear and Chairman's collection? And is there any annual losses you are willing to offshopped? So individually, these are small businesses and these businesses we are investing in. But still, home had a record quarter in Q2, and we are hoping for a record quarter on top of that in Q3.

40:41 So we believe that at the end of this year, home business will be breakeven plus. In terms of Innerwear business, it has started turning around. But like we had said in earlier calls, Innerwear also had a component called Sleepwear, which we closed last year. So we are still taking back some material. Individually, innerwear as a business is already breaking even and at the end of the year, we'll look breakeven. But because the sleepwear losses will be there and hence, real terms, it will not be breakeven. Next year, it should be breakeven because sleepwear will vanish by that time. Chairman's collection, there's only one store. We have launched it in April. We are just five months into it.

41:28 It's super luxury. It takes time to build and it's a super luxury store in Bandra. If you want to go and see, you have a look. It is one store. It doesn't make material difference to the organization as such. From ethnic point of view, we have changed the business model. We have gone on the higher structured products on mid to order and the lower structured products, which are Bandi, etcetera, we are also going online, etcetera. So if the sales would come without investment to some extent, and we're closing down loss making doors very heavily. I already talked about it in my commentary. So this will take a bit more time, but it's looking positive. Q3 could be a record quarter for Ethnics top line. Bottom line will still suffer, and it will take eighteen to twenty four months for Ethnics to breakeven and become profitable.

42:28 Sir, one last question. Like, what is the progress on new market opportunity? Like, where can we sort of benefit in the number? Yes. New market, you are still not seeing in the numbers because the EU negotiations got over and the FDA got announced, but it is not implemented. RPM is supposed to be in Brussels in December, and it is supposed to get signed in December. But like the ministers say, you never say it is done till it is done. So it should get done in December. When it gets done in December, then we will see. But our inquiries are already up because everybody expects it to be signed in December. So after that, shipments will become better. U. K. Is already looking better. But Europe, just to give you a number in H1, over last year, H1, we are 30% up in Europe.

43:27 In Q2, we are actually 50% up. But this number can go higher because the Europe our base was not that high. But in our diversified geographic diversification strategy, we have said that we will move more towards U. K. And Europe, and that is turning out is all I can say. You so much, sir. Thank you very much. The next question is from the line of Sadiq Imam, an individual investor. Please go ahead. Mister Sadiq, please go ahead.

44:18 Hello. Good evening, everyone. My question regarding the CapEx capacity coming on the project. When is the expected to go live? That's, Sandeep, thank you very much. Thank you for joining and thank you for asking. Sea lines are already up. The efficiency is not up at 100% because these are a lot of people on each line. Governmenting is that kind of a business. So the efficiency takes time to build up, but three lines are live that we had initially planned for. The fourth line, the machine installations are done. We are recruiting, so should be live by November, December.

45:04 And after that, every three months, one line should get live because project work is going on line by line, but you need to recruit, you need to train, you need to get people up to the speed. So the balance six lines, you can take about eighteen to twenty months from today. The fourth line would be live in December, but maybe efficiency will come in March. And then March, maybe the next line will come, efficiency will come in July. So eighteen to twenty one months from now for all 10 lines to work. Thank you. My second question is regarding the bookings from Europe and Japan side. How you are looking at the order book? Sorry? Japan.

45:49 Order book regarding from Europe and Japan. No, the order book is very good. We are getting new customers. Our samplings are done. Our yardages are done. Trial orders are going on and bulk orders, we will start shipping post the December signing because the tax difference would be important for those customers. So order book is very open. I told somebody that I'm booking garmenting orders for February now. My factories are full till January end, maybe tenth, fifteenth February. I'm booking for end February. And by next month, I'll be booking for March, so the year looks good unless November 3 something happens in the election. Thank you, sir. That's all from. Thank you very much. Ladies and gentlemen, in order to ask questions, please press star and 1.

46:43 The next question is from the line of from Motilal Oswal Financial Services. Please go ahead, sir. Hey. Good evening, sir. Thank you for the follow-up opportunity. So there's a bookkeeping question. I just... Regarding the cash flow and balance sheet. I'm sorry if I missed it in between. So I... From the balance sheet, the co working capital built up was close to 65 crores only. But from the cash flow statement, if I look at it, like, the working capital built up was close to $33.82 crores. So what am I missing? Is there any line item that I should read into, or has not been clear? Abhinash, I think so Abhinash, can you repeat that question?

47:33 So from the balance sheet, if I look at it like the core working capital inventory plus receivables minus payables was up by INR 65 crores from the March 26 levels. Yes. But if I look at the cash flow statement, the cash outflow for working capital built up was close to INR $3.80 crores. So what is where is the difference coming from? It's not able to understand. No, there is another current assets and current liabilities as well, which you also need to consider. What you're looking is at the cash conversion cycle. So there is a big element of unutilized GST credits which are lying, right? So that you also need to consider that as a part of the working capital. Is that why the working capital requirement has gone from the cash?

48:22 So you have to consider that in days because as the volume goes up, obviously, the working capital will also go up. But if you look at the number of days, the same period of last year, we were at one hundred and five days of working capital. Today, are at eighty two days. And last year, if you remember, this one hundred and five days has come down to seventy seven days by end of March. So if I go by the same ratio, we should be somewhere around sixty days by end of March. So it's a normal cycle that the working capital increases during Q2 and slowly starts coming down in Q3 and Q4. Because there is a season buildup. Because the season is heavily stacked in Q3, you need to have more inventory, you tend to push more of primary, so there is a data sitting there. So that is the reason why in Q2, the working capital lead is a bit higher.

49:18 Okay. But it's normal. It happens every year. If you look at year to year, then you'll see that if you see, let's say, on inventories, I mean, our sales this year have between half one and half two have gone up by roughly INR $2.50 crores roughly, give or take. The inventory has gone up by, give or take, INR 200 crores inventory. Now the raw material price is high and the material prices are high. So the value increase is about INR 150 crores out of the INR 200 crores. So the volume increase is only worth INR 50 crores on a sale of INR $2.50 crores, which will also have some price increase, but the full pass on has not happened.

50:05 So the inventory buildup is actually lower as a proportion of last year. Similarly, debtors, if you look at versus a 1,200 crores last year, there's about INR 1,100 crores on a higher sale of INR 40 crores, which means the collection cycle is better. And that is why the number of days has gone down to eighty two days from one hundred and five days. And one hundred and five days resulted in seventy odd days at the end of the year because of the cyclical H1, H2 thing. So if the cycle works properly, then we should be below seventy days for sure this year at the end of the year. So to us, it is looking fine, absolutely, actually. Okay. Okay. Got it, sir. Thank you for the clarification. Thank you.

50:55 Thank you very much. Ladies and gentlemen, that was the last question. I now hand the conference over to management for closing comments. So thank you, everybody, for hearing us out, asking us relevant questions. Thank you very much. We think we are in for a good year, and we reiterate our position of double digit growth year in top line, mid- double digit growth in EBITDA, about INR 300 crores of FCFF and good PBT of at least double digit higher than last year, close to INR $2.20 crores, $2.25 crores maybe.

51:42 So we are in for a good H2 and keep pace and keep supporting us. I think we are in for a good year. Thank you very much, and thank you for your support. Thank you very much. On behalf of Raymond Lifestyle Limited, that concludes this conference. Thank you for joining us, and you may now disconnect your lines.

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Companies on this call

Speakers

Avinaj Karumanji

at Motilal Oswal Financial Services Limited

Satyaki Ghosh

Chief Executive Officer

Isi Prasad

Chief Financial Officer

Salil Bawa

Group Head and Investor Relations

Avinash Karumaji

at Motilal Oswal Financial Services

Dheeraj Mistry

at Jefferies

Deepali Kumari

at Arihant Capital Markets Limited

Sadiq Imam

individual investor

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