Media Chinese International Ltd · HKEX:685
Media Chinese International — Shareholder Meeting (August 2020)
18 slides from Media Chinese International's shareholder meeting presentation, Aug 26, 2020
Slide 1: Media Chinese International Limited Annual General Meeting FY2019/2020
Media Chinese International Limited Annual General Meeting FY2019/2020 26th August 2020 Stock Code: (Malaysia) 5090 ; (Hong Kong) 685
Slide 2: Agenda
Agenda 1) Recap of FY 2019/2020 2) Financial Highlights 3) Strategic Focus 4) COVID-19 Response 5) Outlook for FY 2020/2021 1
Slide 3: Recap of FY 2019/2020
Recap of FY 2019/2020 ▪ Global Economic Uncertainty − COVID-19 pandemic, US-China Trade War, Oil prices volatility ▪ Market Disruption − Online becoming the primary source for news − Traditional print revenue continue to decline − Advertising ecosystem is dominated by Facebook and Google − Tour busi
Slide 4: FY 2019/20 Financial Highlights
FY 2019/20 Financial Highlights (US$’ 000) 2020 2019 Turnover 239,217 285,560 Profit/(Loss) before income tax 9,283 (6,537) Profit/(Loss) attributable to owners of the Company 7,055 (11,293) EBITDA 16,586 4,595 Cash and cash equivalents and short-term bank deposits 73,882 75,155 Net gearing ratio Ni
Slide 5: Our Strategic Priorities
Strategic Focus Our Strategic Priorities:- ▪ Managing print media decline ▪ Growing digital audience and revenue ▪ Managing costs 4
Slide 6: Strategic in Action - Managing Print Media Decline
Strategic in Action - Managing Print Media Decline • Protect our print brands by delivering quality contents • High quality contents results in loyal readership • Streamlining editorial workflow to raise efficiency • Share content where possible between publications to improve our offer and reduce c
Slide 7: Strategic in Action - Growing Digital Audience and Revenue (Malaysia)
Strategic in Action - Growing Digital Audience and Revenue Grow Digital Reach Malaysian Operations As at 31st March As at 31st March 30,000 600,000 25,000 500,000 20,000 400,000 (In ‘000) (In ‘000) 15,000 300,000 10,000 200,000 5,000 100,000 0 0 2018 2019 2020 2018 2019 2020 Unique Visitors (monthly
Slide 8: Strategic in Action - Growing Digital Audience and Revenue (Hong Kong)
Strategic in Action - Growing Digital Audience and Revenue Grow Digital Reach Hong Kong Operations Unique Visitors Mar 2019 Mar 2020 Vs 2019 Ming Pao News Channels 1,850,000 2,809,000 +52% Source : comScore Unique Visitors Jan-Mar 2019 Jan-Mar 2020 Vs 2019 news.mingpao.com 6.8M 10.7M +57% News App 0
Slide 9: Strategic in Action - Growing Digital Audience and Revenue
Strategic in Action - Growing Digital Audience and Revenue Strengthening relationships with readers and optimising response for advertisers through increased customers engagement • improved customer experience • drive engagement via personalisation • drive registrations 8
Slide 10: Strategic in Action - Integrated all platform marketing
Strategic in Action - Growing Digital Audience and Revenue Integrated all platform marketing • Selling digital audiences instead of platforms • Driving results for advertisers through activities and events • Increasing brand value through content marketing 9
Slide 11: MCIL Group Digital Advertising Performance
Strategic in Action - Growing Digital Audience and Revenue MCIL Group Digital Advertising Performance % Digital Advertising FY2020 14.3 % Revenue over Total Print Advertising Revenue FY2019 10.4% FY2018 7.1% FY2017 5.0% FY2016 3.1% 10
Slide 12: Managing Costs
Strategic in Action – Managing Costs • Cost well managed • Continue to review business process to trim costs further 11
Slide 13: COVID-19 Our Response
COVID-19 Our Response Our top priority : ➢ To protect the safety of our employees and their families, while also continuing to deliver vital news and information to our readers and advertisers ➢ Supporting our communities :- ▪ Through Yayasan Sin Chew and Yayasan Nanyang Press, we had raised approxi
Slide 14: COVID-19 Our Response
COVID-19 Our Response Business COVID-19 Impact Mitigation Actions Segment Publishing • Demand for advertising significantly down • Streamlining of businesses for increased cost • Events postponed efficiency • Circulation sales affected negatively but less than advertising • Promote e-paper Digital •
Slide 15: Outlook for FY 2020/21
Outlook for FY 2020/21 With the world brought down to its knees by the Covid-19 pandemic and many countries imposing lockdown or movement control restrictions, the global economy is facing and will continue to experience contraction until the pandemic comes under control and the confinement measures
Slide 16: Appreciation
Appreciation Our heartfelt gratitude to all “healthcare heroes” and frontliners around the world who have dedicated themselves to help fight the invisible enemy, Covid-19. These “healthcare heroes” have shown tireless commitment and have put their lives on the line in the ongoing fight against Covid
Slide 17: Thank You
Agenda THANK YOU 16
Slide 18: Forward Looking Statements
Forward Looking Statements This presentation includes certain forward-looking statements. All statements, other than statements of historical facts, that address activities, events or developments that Media Chinese International Ltd expects or anticipates will or may occur in the future are forward
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