Cyberagent Incorporated · TSE:4751

Cyberagent — Q2 FY2011 Earnings Presentation

40 slides from Cyberagent's earnings presentation, May 2011

  1. Slide 1: CyberAgent

    & CyberAgent CyberAgent, Inc. All Rights — |

  2. Slide 2: Table of Contents

    Table of Contents 0 Overview of Consolidated Financial Results 1 Consolidated Business Forecast 2 Major Business 3 Ameba Business 4 Summary 5 1

  3. Slide 3: Overview of Consolidated Financial Results

    Overview of Consolidated Financial Results 1 2 2011 1 20113 2

  4. Slide 4: Overview of Consolidated Financial Results

    Overview of Consolidated Financial Results 1 22011 1 2011 3 306.8 26.6 40.5 1.5 40.3 2.2 17.7 2.4 3 1,475 1.8 171.1 30.8 6.1 5.4 SAP 67 3

  5. Slide 5: Overview of Consolidated Financial Results

    Overview of Consolidated Financial Results 1 26.6% 30,681 30,000 28,770 26,381 24,238 24,611 25,000 23,699 23,099 23,754 23,271 23,343 3,160 21,276 21,746 3,101 3,448 3,292 3,239 21,419 19,753 20,801 20,000 19,362 3,104 18,402 18,087 18,803 2,914 2,898 2,769 3,789 2,915 20,594 3,370 3,781 19,860 14,

  6. Slide 6: Overview of Consolidated Financial Results

    Overview of Consolidated Financial Results 1 Ameba 4.9 4,500 45 4,000 647 3,500 530 3,000 580 1,591 2,500 1,057 1,701 2,000 1,677 1,406 1,002 1,202 1,500 11 834 1,088 Ameba 541 743 1,000 805 1,059 255 494 642 1,772 584 814 1,383 751 500 845 954 666 570 683 731 500 404 446 534 -36 204 262 0 -131 -63

  7. Slide 7: Overview of Consolidated Financial Results

    Overview of Consolidated Financial Results 1 13.2 2.1points 20111-3 20101-3 30,681 24,238 26.6 11,285 8,793 28.3 36.8 36.3 0.5 points 7,229 6,092 18.7 4,055 2,700 50.2 13.2 11.1 2.1 points 4,007 2,728 46.9 3,779 2,235 69.1 2,286 1,777 28.6 6

  8. Slide 8: Overview of Consolidated Financial Results

    Overview of Consolidated Financial Results 1 8,000 60.0% 7,380 7,500 7,216 7,165 7,309 7,222 7,010 7,229 7,000 6,639 6,684 6,338 50.0% 6,046 6,092 5,858 6,000 40.0% 5,000 4,000 30.0% 29.8% 30.5% 29.1% 31.0% 30.2% 31.6% 30.4% 31.6% 28.4% 27.3% 27.2% 3,000 24.4% 25.1% 23.6% 20.0% 2,000 10.0% 1,000 0 0

  9. Slide 9: Overview of Consolidated Financial Results

    Overview of Consolidated Financial Results 1 37%32% 20114 160 109 1,985 1,974 2,000 1,847 1,879 1,799 1,771 1,771 1,799 1,800 1,758 1,664 1,600 1,400 1,200 1,000 800 600 400 200 0 158 164 179 181 805 857 882 880 884 794 803 794 814 842 508 491 542 526 497 476 513 515 522 549 250 254 296 301 303 308

  10. Slide 10: Overview of Consolidated Financial Results

    Overview of Consolidated Financial Results 1 2011 3 2010 12 84,594 80,167 5.5 % (+ ) 21,838 19,454 12. 3% 12,260 12,087 1.4% 96,854 92,255 5.0 % 57,770 55,143 4.8 % 2,963 3,352 11.6 % 36,120 33,758 7.0 % 9

  11. Slide 11: Consolidated Business Forecast

    Consolidated Business Forecast 2 2011 9 10

  12. Slide 12: Consolidated Business Forecast

    Consolidated Business Forecast 2 20119 2011 9 1,100 13.8 110 17.8 11

  13. Slide 13: Consolidated Business Forecast

    Consolidated Business Forecast 2 20119 20119 110,000 11,000 10,800 6,000 59,451 7,613 7,499 3,756 54.0 % 69.2 % 69.4 % 62.6 % 20119 2011 9 2,700 22.7% 2010 9 2,200 120% 2009 9 1,000 43% 12

  14. Slide 14: Consolidated Business Forecast

    Consolidated Business Forecast 2 10 3 2010/10-2011/3 2009/10-2010/3 59,451 45,657 30.2 21,854 16,767 30.3 36.8 36.7 0.1 points 14,240 11,951 19.2 7,613 4,815 58.1 12.8 10.5 2.3 points 7,499 4,858 54.4 6,977 4,651 50.0 3,756 3,062 22.7 13

  15. Slide 15: Consolidated Business Forecast

    Consolidated Business Forecast 2 20119 2011 2010 1,600 A. 20108 2011 8 3,841 B. 2009 5,800 2 SAP 4,222 2,655 C. Ameba 4,000 2,451 2,480 -235 D. -388 -864 -344 -400 20099 20109 20119 4,483 9,337 11,000 14

  16. Slide 16: Major Business

    fe) Major Business & CyberAgent 15 CyberAgent, Inc. All Rights Reserved. 15

  17. Slide 17: Major Business (Internet Advertising Agency Business)

    Major Business (Internet Advertising Agency Business) 3 30.8% 311 30.8% 18,000 17,142 16,000 15,630 14,070 14,000 13,499 13,102 12,000 11,126 10,945 11,191 10,693 10,899 10,880 10,701 9,839 10,186 10,000 8,000 6,000 4,000 2,000 0 285 341 366 451 465 513 518 608 538 733 643 847 785 790 3,964 4,211 4,

  18. Slide 18: Major Business (Internet Advertising Agency Business)

    Major Business (Internet Advertising Agency Business) 3 Facebook 17

  19. Slide 19: Major Business (Foreign Exchange Business)

    Major Business (Foreign Exchange Business) 3 FX FX 2,500 160,000 145,183 2,191 140,000 2,000 1,897 135,642 1,834 1,766 127,482 1,739 120,000 1,633 119,061 1,530 1,540 1,415 1,437 110,345 100,000 1,500 1,389 1,259 101,733 94,679 80,000 85,716 975 1,000 71,263 60,000 649 63,811 54,119 3 40,000 500 46,

  20. Slide 20: Major Business (Internet Media Business)

    Major Business (Internet Media Business) 3 10,000 9,610 9,343 9,230 9,000 8,236 8,144 8,395 8,178 8,272 8,144 8,000 7,760 7,793 6,992 7,058 7,000 6,309 6,000 5,000 4,000 3,000 2,000 1,000 0 639 525 462 577 606 927 709 893 824 822 403 515 564 576 1,486 1,433 1,330 1,267 1,317 1,245 1,304 1,197 1,284

  21. Slide 21: Major Business (Internet Media Business)

    Major Business (Internet Media Business) 3 COORDE MANIA 1,749 1,800 1,701 COORDE MANIA COORDE MANIA de 1,700 1,600 1,500 1,400 1,300 1,242 1,200 1,100 1,000 900 800 700 627 600 492 500 400 300 237 200 iPhone 100 COORDE MANIA COORDE MANIA 0 Social Application Provider 2011 1Q 20

  22. Slide 22: Major Business (Internet Media Business)

    Major Business (Internet Media Business) 3 3 PC 49 37 App Store Android 21

  23. Slide 23: Major Business (Internet Media Business)

    Major Business (Internet Media Business) 3 22

  24. Slide 24: Ameba Business

    A Ameba Business & CyberAgent CyberAgent, Inc. All Rights Reserved.

  25. Slide 25: Ameba Business

    Ameba Business 4 250 223.9 211.1 199.4 200 194.9 185.4 101.3 181.7 103.1 168.5 96.7 91.9 162.7 154.9 90.6 150 146.4146.2 144.3 PC 89.2 134.2 127.7 131.4 83.0 121.1 82.4 116.9117.1 79.3 107.9 74.1 73.0 100 100.3 105.3 63.059.7 68.766.6 90.7 57.556.158.7 113.7 89.0 83.6 82.8 51.5 53.0 103.4 100.6 69.8

  26. Slide 26: Ameba Business

    Ameba Business 4 20133 600 PV 2013 600 PV 600 PV 500 PV 3 PC 400 300 PV 300 2011 200 PV 100 PV 200 PC 100 100 PV 200 PV 100 PV 0 25

  27. Slide 27: Ameba Business

    Ameba Business 4 Ameba 1,500 412 1,500 1,475 1,410 CMAmeba 21 327 1,346 1,292 1,243 1,166 1,123 1,079 1,032 988 1,000 941 882 Ameba 835 795 760 703 728 708 676 662 645 619 618 589 583 561 548 497 517 539 495 500 451 473 457 411 429 426 395 392 346 363 378 361 314 330 323 286 299 271 237 255 272 237

  28. Slide 28: Ameba Business

    Ameba Business 4 55 4,200 4,030 4,000 3,800 3,600 3,499 3,400 20109 3,200 7,989 1,801 3,000 2,800 20099 1,788 2,600 3,420 2,573 2,400 2,200 20089 1,407 2,000 1,852 1,940 2,229 20079 1,855 1,800 943 1,621 1,206 1,600 1,116 1,710 1,400 1,056 1,157 1,200 1,166 1,000 761 852 837 800 620 650 701 824 600

  29. Slide 29: Ameba Business

    Ameba Business 4 20 4/28DeNA AMoAd ( ) 1,788 1,801 1,800 229 295 1,600 90 1,407 137 1,400 243 1,206 308 218 1,200 1,116 1,056 311 93 388 1,000 248 142 373 837 309 800 145 102 676 701 225 281 606 65 95 145 600 171 196 147 75 267 224 180 129 130 52 209 851 400 765 154 6 17 188 584 4 175 180 200 123 41

  30. Slide 30: Ameba Business

    Ameba Business 4 (PC) Ameba CM 44.5 1.3 Ameba 2,229 2,000 1,710 1,500 1,166 1,000 824 649 565 500 320 151 84 18 25 44 5 0 201010 29

  31. Slide 31: Ameba Business

    Ameba Business 4 ARPPU ARPPU 2,500 2,121 2,103 2,000 1,874 1,807 1,536 1,602 1,455 1,500 1,575 1,508 1,500 1,429 1,318 1,217 1,204 1,362 1,064 1,037 1,043 1,077 1,204 991 1,052 1,140 1,101 1,000 1,091 905 938 893 927 902 876 845 831 842 710 683 636 500 577 485 544 490 446 323 399 198 110 - ARPPU1 “A

  32. Slide 32: Ameba Business

    Ameba Business 4 700 690 600 531 297 500 204 400 300 233 200 66 392 327 100 166 0 31

  33. Slide 33: Ameba Business

    Ameba Business 4 Ameba CM 2 1 3 27 312 351 350 297 300 250 240 227 200 2009/9/15 9/9 9/2 7/6 173 173 164 150 97 103 100 89 50 0 11/25 1/14 2/1 10/14 32

  34. Slide 34: Ameba Business

    Ameba Business 4 PV 8 PV 2011 3 Ameba Smartphone Platform 80 9.00 8.8 iPhone Android 8.00 6.9 7.00 6.00 5.00 4.5 4.00 3.2 3.00 2.5 2.1 2.00 1.8 1.6 1.4 1.1 1.2 1.00 0.08 Ameba 0.00 Ameba AppMarket 33

  35. Slide 35: Ameba Business

    Ameba Business 4 Ameba 25 100 4/27 4/6 2/23 34

  36. Slide 36: Ameba Business

    A Ameba Business & CyberAgent th Ameba (DIRE V5 fa FoF W2— Fmenua- | PRADA UIT BHM CyberAgent, Inc. All Rights Reserved.

  37. Slide 37: Summary

    5 Summary & CyberAgent CyberAgent, Inc. All Rights Reserved.

  38. Slide 38: Summary

    Summary 5 2013 600PV SAPSocial Application Provider 37

  39. Slide 39: Summary

    Summary 5 2011 9 1,100 13.8 110 17.8 38

  40. Slide 40: Summary

    5 Summary & CyberAgent 21 Hic ZtRI Sit eed CyberAgent

CyberAgent — Q2 FY2011 Earnings Presentation on 6ix