Kinnevik Ab Class A · OMXSTO:KINV_A
Kinnevik Ab Class A — CDON Group — Investor Day (April 2013)
11 slides from Kinnevik Ab Class A's investor day presentation, Apr 24, 2013
Slide 1: CDON Group: The #1 E-commerce Group in the Nordics
CDON GROUP THE #1 E-COMMERCE GROUP IN THE NORDICS Paul Fischbein, President & CEO
Slide 2: The #1 E-commerce Group in the Nordics
THE #1 E-COMMERCE GROUP IN THE NORDICS 9 brands in 4 segments 800 employees On Nasdaq OMX since 2010 4,462 million SEK revenues in 2012 244 million visits to our sites in 2012 7.1 million orders shipped in 2012 2
Slide 3: Proven Growth Formula
PROVEN GROWTH FORMULA 4500 4000 3500 3000 2500 2000 1500 1000 500 0 2007 2008 2009 2010 2011 2012 Entertainment Fashion Sports & Health Home & Garden 3
Slide 4: Clearly Defined Target Groups
CLEARLY DEFINED TARGET GROUPS ENTERTAINMENT • Sales: 2 386 MSEK • CAGR 3 yrs: 21 % FASHION • Sales: 943 MSEK • CAGR 3 yrs: 67 % • Sales: 496 MSEK SPORTS & HEALTH • CAGR 3 yrs: 33 % • Sales: 632 MSEK GARDEN HOME & • CAGR 3 yrs: n/a 4
Slide 5: Nelly.com
NELLY.COM • #1 in its segment • Passion for Fashion • Spot on concept in one of the most progressive customer segments • Relationship with customers at core of business model • Private label important and growing • Strong growth momentum despite operational growing pains last year • Proven concept f
Slide 6: Segment Sports & Health
SEGMENT SPORTS & HEALTH • #1 in its segment • Gymgrossisten.com clear category owner • Loyal customers and recurring revenues • High share of private label • Proven concept for rapid and cost efficient geographical rollout • Further possibilities for vertical expansion 6
Slide 7: CDON.com
CDON.COM • #1 in its segment • The shopping mall of the Nordics • High level of brand awareness • Strong traffic and customer database • Business in transformation • Successful broadening of product range to continue 7
Slide 8: 5-Year Plan: Catch Window of Opportunity
5-YEAR PLAN: 2017 • Sales doubled CATCH WINDOW to SEK 9 billion • Category ownership OF OPPORTUNITY established TODAY • Market leadership • Growth opportunities TAKE FULL ADVANTAGE OF MARKET LEADING • Control over the value POSITIONS chain • Strategy clarified • New products - all stores, but CDON.c
Slide 9: Sticking to Our Principles
STICKING TO OUR PRINCIPLES • Customer centric approach • Growth to be focused and controlled • Back to black is top priority • Growing with profitability is in our DNA 9
Slide 10: Summary
SUMMARY 10
Slide 11: Thank You!
THANK YOU! cdongroup %