Pccw Limited · HKEX:8
Pccw — Investor Presentation (July 2003)
16 slides from Pccw's investor presentation, Jul 17, 2003
Slide 1: New Generation of Fixed Line Services
PCCW New Generation of Fixed Line Services Investing in Hong Kong’s Future July 17, 2003 0
Slide 2: Technology Convergence Redefining Customer Expectations
Technology Convergence Redefining Customer Expectations Enriching our Enhancing the Efficiency of Community our SMEs Network Convergence Integrating Telephony + IP Enabling Simplicity Enabling Flexibility Enabling Diversity Fixed Line Products & Services Will Never be the Same Again - Changing the W
Slide 3: A Major Step Towards Technology Convergence
A Major Step Towards Technology Convergence Convergence Analog Digital Partial - IP Full - IP Voice Portal Pulse/ Keypad DTMF/ Keypad BB Data/Content Fully Integrated SMS Text Comm Voice/Video/Data over IP Network Voice Voice Voice/Data/Content Communication Communication & Applications Committed to
Slide 4: New Generation of Fixed Line Products / Services
New Generation of Fixed Line Products / Services Deployment of Speech Convergence of Recognition, Text to Voice/Data/ Speech and voice XML BBI/Video/ email/fax/vmail Fixed-Line Personal Auto Call Enterprise Converged Contact SMS Assistant Receptionist Management Info Portal Comm. Center Intelligent
Slide 5: Products to Enhance Lifestyle and Boost Efficiency at Home and Work
Products to Enhance Lifestyle and Boost Efficiency at Home and Work Fixed FixedLine LineSMS SMS Communicate in text on the SMS phone through your fixed line Personal PersonalAssistant Assistant A voice-activated phonebook securely stored on the network which is easily accessible through speech recog
Slide 6: Fixed Line SMS - Expanding Household Communication
Fixed Line SMS - Expanding Household Communication Customer Benefits Features y Be informed Send & Receive SMS Message Broadcast y Brings people closer together • Notice / Reminder Quick Access to • Promotion Offers y Receive reminders Information Services y Inexpensive • Weather Download Service •
Slide 7: Personal Assistant - Organize Your Life with a Voice Command
Personal Assistant - Organize Your Life with a Voice Command Features Personal Phonebook / Voicemail Retriever Customer Benefits Corporate Phonebook y Easy voice – activated y Never lose phone no. y Store up to 1000 phone access to retrieve home / records through mobile / office voicemails y Never f
Slide 8: Auto Receptionist - A New Staff Member for SMEs
Auto Receptionist - A New Staff Member for SMEs Features Incoming Call Handling Ad-hoc Handling Customer Benefits y Perfect receptionist y 24x7, scenario based y Great flexibility to handle greeting incoming calls for unusual occasions − Always cheerful y Intelligent call forwarding according to pre
Slide 9: New Services at Unchanged Monthly Fees
New Services at Unchanged Monthly Fees Residential Tariff unchanged, @$110/month, customers can enjoy: y 1 Personal Assistant Account y Unlimited Fixed-to-fixed SMS y 10 Fixed to Mobile SMS free y Information Retrieval Business Tariff unchanged @$128.8/month, customers can enjoy: y 1 Auto Receptioni
Slide 10: Convergence Solutions Starting 4Q 2003
Convergence Solutions Starting 4Q 2003 Features Everyday Business Issues: y I want to access all my messages from different devices in one place Joseph Lam RE Please action as soon as possible Fri 07/11/03 10:37 AM y It is difficult to make a conference call Fax Mail Voice Mail Fax from 28968790 Voi
Slide 11: 2003 Operating Strategy: Defend, Innovate & Grow
2003 Operating Strategy: Defend, Innovate & Grow Defend Market Position Customer Retention Network Maintain ARPU Convergence Win back thru Value Integrating Customers Differentiation Telephony + IP Investment within Future VAS Current Budget PCCW Believes Customers Should 10
Slide 12: We Expect Innovation to be Customer-focused
We Expect Innovation to be Customer-focused y First dual language traditional Chinese/ English SMS capability y Major step along road to Next Generation network y Innovative broadcast mode to send messages to multiple parties y Easy synchronization of phone book with PDA/ mobile y Highly secure pers
Slide 13: We Expect Substantial Improvement in Market Share Trend
We Expect Substantial Improvement in Market Share Trend y Anticipate significant market penetration of new services y Will reduce churn of our most valuable market share segments y Will increase win-back rate Net effect - to improve market share trend 12
Slide 14: We Expect Significant Positive Financial Impact
We Expect Significant Positive Financial Impact y Maintain strong ARPUs while improving market share trend y Create opportunities to gain revenues from value-added services in future y All operating costs and capital expenditures already contained in 2003 budgets 13
Slide 15: Fixed Line for PCCW Customers Will Never be the Same Again
Fixed Line for PCCW Customers Will Never be the Same Again Q&A 14
Slide 16: Forward Looking Statements
Forward Looking Statements The statements included in this presentation that are not historical in nature are “forward-looking statements” within the meaning of Section 27A of the U.S. Securities Act of 1933 and Section 21E of the U.S. Securities Exchange Act of 1934. These forward-looking statement