rVue — Investor Presentation (January 2012)
19 slides from rVue's investor presentation, Jan 17, 2012
Slide 1: The Leading Innovator and Technology Platform for Digital Signage Advertising
The Leading Innovator and Technology Platform for Digital Signage Advertising January 17, 2012 OTCBB: RVUE The industry’s smartest digital planning, buying, billing and direct response solution
Slide 2: Forward Looking Statement
2 This presentation contains “forward looking statements” within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 . The statements contained in this presentation that are not purely historical are forward - looking statements . Forward looking stateme
Slide 3: Digital Signage (DOOH) Advertising Market
3 Advertising agencies and media buying groups have adopted digital signage for one important factor: ability to target consumers with rich media 5M+ digital advertising screens globally 1.7M digital screens in the U.S. alone Rich digital signs are all around: Advertisers can now reach customers whe
Slide 4: Our Offerings
our offerings demand - side platform digital distribution platform s trategic media services direct r esponse c ontent h ub
Slide 5: Solution
Solution • rVue is the gateway between Advertisers and Digital Signage (DOOH) networks • Our goal is to become the world’s largest marketplace for Digital Signage advertising • Our technology platform allows real - time purchases of advertising space, i.e. “inventory”, on Digital Signs across the U.
Slide 6: rVue Demand Side Platform (DSP)
The rVue DSP connects Digital Signage (DOOH) Networks with Advertisers and their Media Agency partne rs • The rVue DSP reaches 90% of the available market and can currently access over 240 million ad impressions a day • DSP connects directly with Ad and Media Agencies or through other platforms from
Slide 7: Inspired by Google AdSense
Previously, buying DOOH media was a manual, time and labor - intensive process Today advertisers buy billions of dollars of highly targeted advertising on the Internet through Google and Yahoo! N ow, through the rVue Demand Side Platform advertisers can easily plan and buy highly - targeted Digital
Slide 8: rVue Delivers the Audience
Advanced targeting tools can help you find and reach customers where they live, work and play 8 rVue Delivers the Audience 8 Daily Impressions by Audience Mindset * Automotive 132,578,000 Telecommunications 146,786,000 Lifestyle Services 129,022,000 Retail 127,003,000 Financial Services 105,930,000
Slide 9: Venue Categories
38 venue categories Airports Arenas ATMs Amusement Parks Automotive Campuses Casinos Coffee Houses Concerts Convenience Stores Dental Offices Digital Billboards Doctor Offices Elevators Gas Stations Golf Courses Grocery Stores Health Clubs Hospitals /Clinics Ice Cream Shops Malls Mobile Charging Sta
Slide 10: Advanced Targeting Tools
Advanced Targeting Tools 10 The rVue DSP provides the: x Ability to search to target by keyword x Filtering capability allows targeting by: • Spot length • Audio capability • API connection • Minimum buy requirements • Display formats x Create media plan, insertion order and flight schedule x PowerP
Slide 11: rVue Direct's Content Hub
The industry’s only source bringing advertisers and content providers’ compelling interactive media to digital o ut - of - home networks. • This interactive ad content includes embedded toll - free 800 numbers or Quick Response (QR) codes. QR codes can be scanned by smartphones and other connected d
Slide 12: Campaign Management + Digital Distribution Platform
• rVue enables ad agencies and their brand clients the ability to distribute ad content to digital signage (DOOH) networks • Signed Letter of Intent with a premiere digital production and distribution service provider to jointly market and sell the “trafficking” distribution service to advertising i
Slide 13: Campaign Management and Distribution that Scales
Campaign Management and Distribution that Scales • Cloud - based transcoding platform for limitless scale • Flexible systems handle any format in, any format out • In - house professional video systems ensure highest quality • API - based for automated distribution • Database driven tracking, taggin
Slide 14: rVue is Moving the Digital Signage Industry to the Cloud
rVue is Moving the Digital Signage Industry to the Cloud • rVue is working to revolutionize the Digital Signage (DOOH) industry by moving it off of digital network operator - owned servers and assets to pursue a “hosted” service model • This requires developing the necessary technology and infrastru
Slide 15: In the News: rVue is on the Move
In the News: Digital Signage (DOOH) is on the Move 15
Slide 16: Industry Adoption
Industry Adoption x Over 175 digital signage networks across the United States and Canada x Representing over 800,000 digital screens & billboards and 38 venue types x A dedicated network team maintains network information daily x Proprietary API + Analytic programs with networks and software provid
Slide 17: Key Executives
Key Executives A leading technologist in the DOOH industry, Wilson has directed trafficking, operational, and system development teams throu gh the process of creating automated, digital workflows for manual, analog tasks. Jay Wilson – SVP, Chief Technology Officer Founder and CEO of rVue, Inc., Kat
Slide 18: Summary
Summary • rVue has established itself as the Demand Side Platform (DSP) for the Digital Signage (DOOH) advertising space • rVue is connected to more than 90% of the potential digital signage market in North America • rVue now reaches over 800,000 digital signage screens • rVue has taken a proven bus
Slide 19: Contacts
Contacts 19 Jason Kates, CEO j [email protected] 954.525.6464 x201 David Loppert, CFO [email protected] 954.525.6464 x203 Dawn Rahicki, CMO d [email protected] 954.525.6464 x206 rVue Holdings Inc. 100 NE Third Ave, Suite 200 Fort Lauderdale, FL 33301