Great-West Lifeco — Investor Presentation (April 2019)

5 slides from Great-West Lifeco's investor presentation, Apr 3, 2019

Slide 1: Great-West Lifeco announces its Canadian companies are moving to one brand – Canada Life
Great-West Lifeco announces its Canadian companies are moving to one brand – Canada Life April 3, 2019
Slide 2: Cautionary notes
Cautionary notes CAUTIONARY NOTE REGARDING FORWARD-LOOKING INFORMATION This document may contain forward-looking information. Forward-looking information includes statements that are predictive in nature, depend upon or refer to future events or conditions, or include words such as "expects", "antic
Slide 3: Introducing our new brand in Canada
Introducing our new brand in Canada 3
Slide 4: Summary of the announcement
Summary of the announcement  Moving from three brands – Great-West Life, London Life and Canada Life – to a single brand for our Canadian customers • All Insurance Company products and services in Canada will be created, delivered and communicated under the Canada Life brand  Started the process t
Slide 5: Benefits of one brand and legal entity
Benefits of one brand and legal entity  Reduces complexity and mobilizes organization to act as one  Simplifies product shelf and product development processes Improved  Enables cross-sell with a customer and consistent image advisor  Improves marketing effectiveness experience  Enables digitiz