Pt Multi Indocitra Tbk · IDX:MICE
Pt Multi Indocitra Tbk — Investor Presentation (May 2013)
32 slides from Pt Multi Indocitra Tbk's investor presentation, May 2013
Slide 1: PT Multi Indocitra Tbk. Public Expose
PT MULTI INDOCITRA Tbk. Public Expose Jakarta, Mei 2013
Slide 2: Corporate Overview
Corporate Overview Distribusi dan pemasaran consumer products di Indonesia • Didirikan tahun 1990, kantor pusat di Jakarta • Penawaran saham publik pada tahun 2005, terdaftar di BEJ • Brand: PIGEON (babycare), HORI (lighting), ASTALIFT (skincare) • 875 karyawan (Maret 2013) , > 130 distribution poin
Slide 3: Corporate Milestone
Corporate Milestone Long track record of sustainable growth 1996 2003 1990 License from ISO 2010 2012 Company Pigeon Corp 9001:2000 2005 Launch HORI Launch Establishment Japan (PI) IPO Lighting ASTALIFT 1995 2000 2004 2009 2011 PI ISO GMP & ISO ISO BPA free Establishment, 9002:1994 9001:2000 9001:20
Slide 4: Nationwide Distribution Network
Nationwide Distribution Network Extensive & strong distribution network across the Indonesian archipelago Jakarta Surabaya Branches Sub Distributors Brand Store 2 > 130 15 3
Slide 5: Babycare Product Portfolio
Babycare Product Portfolio Complete range produk perlengkapan bayi dan ibu 4
Slide 6: HORI Energy Saving Lamp Product Portfolio
HORI Energy Saving Lamp Product Portfolio Solusi Lampu Hemat Energi dengan teknologi terkini 5
Slide 7: ASTALIFT Products
ASTALIFT Products Anti-aging skincare brand dari FUJIFILM Corporation, Japan 6
Slide 8: Brand Stores
Brand Stores Showroom exclusive PIGEON di Pusat Belanja Terkemuka 7
Slide 9: Brand Stores
Brand Stores Counter ASTALIFT di SOGO Department Store Mall Alam Sutera 8
Slide 10: Opening of first Astalift Sogo counter at Alam Sutera
Pembukaan counter pertama Astalift Sogo di Mall @ Alam Sutera Serpong 12 Desember 2012 Counter Astalift di dalam Sogo Olga Lydia, brand ambassador Astalift untuk Indonesia Pemotongan kue, seremoni pembukaan counter Astalift bersama principal dari FujiFilm TOKYO & FujiFilm Asia Pasifik 9
Slide 11: Crowds at Astalift counter beauty workshop
Crowds di counter Astalift pada acara Beauty workshop @ Sogo Central Park 12 Februari 2013 10
Slide 12: Media Gathering 2013
Media Gathering 2013 Ritz Carlton Hotel 4 April 2013 Presentasi oleh Maki Nogaito (Corporate Communication FTYO), perwakilan dari Fuji Film Tokyo Japan. Didampingi oleh Olga Lydia sebagai Brand Ambassador Astalift untuk Indonesia. 11
Slide 13: Map Ekspansi Counter
MAP EKSPANSI COUNTER PLUIT KELAPA GADING GR-INDONESIA ALAM SUTERA CENTRAL PARK
Slide 14: Fasilitas Manufacturing
Fasilitas Manufacturing PT Multi Indocitra Tbk di support dengan 2 pabrik modern PT MULTIELOK COSMETIC Memproduksi skincare & toiletries. Didirikan tahun 1981 PT PIGEON INDONESIA Memproduksi nursing bottle, nipple, dan baby accessories. Didirikan tahun 1995 13
Slide 15: Business Overview
Business Overview Net sales Sales 2012 Performance >80% dominated by domestic market Contribution by Product Categories (IDR Billion) 58 56 Lighting 12.3% 502 Babycare 410 Teen 82.4% Skincare 5.3% 2011 2012 Market share 64% for bottle and 66% for nipple (Nielsen Indonesia scantrack 2012) Domestic Ex
Slide 16: Business Overview
Business Overview Net sales bertumbuh sebesar 20.3% dari 2011, Net income growth 35% Net Sales Net Income (Miliar Rupiah) (Miliar Rupiah) 600 560.0 45 40.6 40 500 35 400 30 25 300 20 200 15 10 100 5 0 0 2008 2009 2010 2011 2012 2008 2009 2010 2011 2012 15
Slide 17: Ikhtisar Keuangan
Ikhtisar Keuangan Laba Sebelum Pajak Ekuitas (Rp Miliar) (Rp Miliar) 302 62.5 2010 2011 2012 2010 2011 2012 Aset Kewajiban (Rp Miliar) 469.3 (Rp Miliar) 130.1 2010 2011 2012 2010 2011 2012 16
Slide 18: Activitas Pemasaran HORI - 2012
Activitas Pemasaran HORI - 2012 Trade fair Pekan Raya Jakarta & Jawa Timur 17
Slide 19: Jalan Sehat HORI community events
Jalan Sehat di kota Subang, Bogor, Corebon, Banjarmasin Konvoi HORI Jalan Booth Sehat Doorprize Senam Sehat 18
Slide 20: Consumer Activation Lucky Dip
Consumer Activation Lucky Dip 19
Slide 21: TVC HORI
TVC HORI (Metro, Trans7, TV One, SCTV) 20
Slide 22: Papan Nama Toko
Papan Nama Toko 21
Slide 23: Car Branding
Car Branding 22
Slide 24: Outlet Display
Outlet Display di HPM, SPM, Toserba, Toko listrik 23
Slide 25: Newsletter
a Newsletter Multi Indocitra Makin Bersinar dengan HORI
Slide 26: Sponsorship di Padang Golf, Arena Drag Bike
Sponsorship di Padang Golf, Arena Drag Bike 25
Slide 27: Activitas CSR HORI 2012
Activitas CSR HORI 2012 Bantuan lampu HORI ke sarana ibadah 26
Slide 28: Kampung HORI
Kampung HORI (Plang nama jalan, Painting pos kamling, painting gapura) 27
Slide 29: Strategi Pemasaran HORI 2013 (LED)
Strategi Pemasaran HORI 2013 (LED) Focus on • Customer Program in all SO • Service center in all SO Below Sales • Periodically Promo in all SO : The Line Office Discount for selective items, Promo on Nasional Electric Day (BTL) • Road show Eco-Lighting : Mall and office building @Jkt • Display progr
Slide 30: HORI Shop 2013
HORI Shop 2013 What is HORI Shop.. a concept that dress up the shop as service center with display for all variants of HORI Lighting in many possible media applications viewers can feel the experience/ ambience of any product’s types of HORI lighting & try them a tools for building impressions of HO
Slide 31: Achievements
Achievements Major awards 2012 Top Brand Indonesia Majalah marketing Original 6 kategori Brand SWA Magazine Reader’s Choice Best of the Majalah Mother & Baby 8 kategori best company FORBES Indonesia 30
Slide 32: Head Office
Head Office Green Central City Commercial Area 6th Floor Jalan Gajahmada 188 Jakarta Barat – 11120 Indonesia Phone : +62-21- 2936 8888 Fax : +62-21- 2937 9212 E-mail : [email protected] : [email protected] www.mic.co.id www.pigeon.co.id www.hori-lighting.com www.astalift.co.id 31
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