Bellpark Co., Ltd. · TSE:9441
Bellpark — FY2022 Earnings Presentation
29 slides from Bellpark's earnings presentation, Feb 10, 2023
Slide 1: Results of Operations for 2022
Results of Operations for 2022 February 10, 2023 Bell-Park lo., Ltd. Tokyo Stock Exchange Standard Market (Stock code: 9441) © Bell-Park lo., Ltd. All rights reserved
Slide 2: Agenda
1. 2022 Financial Highlights 2. Initiatives for Medium- to Long-term Growth 3. 2023 Plan and Shareholder Returns © Bell-Park lo., Ltd. All rights reserved 2
Slide 3: Statement of Income
Statement of Income Sales and earnings decreased, mainly due to a lower sales volume, in the carrier shop business, where the business climate is difficult. In the corporate solutions business, sales and earnings were up along with growth in the sales volume. (million yen) 2021 2022 YoY chanoe resul
Slide 4: 2022 Topics by Sales Channel
2022 Topics by Sales Channel Impact on Impact on net Sales operatino Topics sales income channels (YoY chanoe) (YoY chanoe) Decrease in sales volume Sales to new subscribers: Increased because of many sales events Sales of replacement phones 1H: Decreased in reaction to an increase in customers who
Slide 5: Initiatives for Medium- to Long-term Growth
1. 2022 Financial Highlights 2. Initiatives for Medium- to Long-term Growth 3. 2023 Plan and Shareholder Returns © Bell-Park lo., Ltd. All rights reserved 5
Slide 6: Medium-term Qualitative Goals
Medium-term Qualitative Goals The Bell-Park Group has established three medium-term qualitative goals for the purpose of achieving sustained medium- to long-term growth by meeting the expectations of customers, shareholders, employees, business partners and all other stakeholders. 1. lontinue the st
Slide 7: Carrier Shop Business Growth Strategy
Carrier Shop Business Growth Strateoy Enlarge the network by making Growth of shop investments that reflect the outlook for network market conditions for carrier shops Increase earnings by adding advanced and More products and innovative products and services that reflect services changes in the nee
Slide 8: A Shop Network Based on the Market Outlook
A Shop Network Based on the Market Outlook Raise the efficiency of shops by adding more shops and continuing measures to establish dominant presences in targeted areas Chanoe in the Number of Directly Operated Carrier Shops 1) Acquired 8 SoftBank shops in Shikoku Newly opened/acquired llosed/sold 2)
Slide 9: Activities to Operate Stores More Efficiently
Activities to Operate Stores More Efficiently More efficiency for Shorten time for customer Shorten time for customer inventories services (1) services (2) Procedures that customers Started using RFID perform themselves Online customer interaction Outstanding Shop Award of the Anshin Shop Awards 202
Slide 10: Activities to Eliminate the Digital Divide
Activities to Eliminate the Dioital Divide Assistance for seniors as one way to help eliminate the digital divide Widespread use of personal ID Assistance for usino smartphones number cards larrier shops support applications for personal ID Shop personnel provide services including number cards tran
Slide 11: Corporate Solution Business Growth Strategy
Corporate Solution Business Growth Strateoy Recruit and train more corporate sales personnel More people who can assist companies with the use of digital technologies Step up sales activities to add new customers, such as by increasing the number of sales offices, New customers adding more partners
Slide 12: Launch of the "Mamoru-Kun" Service for Companies
Launch of the “Mamoru-Kun” Service for Companies One package for managing and ensuring the security of Pls, smartphones and other devices Reliable security at a reasonable price for small/midsize companies Mamoru-Kun Mobile device Hioh performance and Reliable support manaoement advanced security Ma
Slide 13: Activities for Carbon Neutrality
Activities for Carbon Neutrality Solar panels reduce the environmental impact of shops *Placed on properties owned by Bell-Park and where solar panels can comply with earthquake safety standards Solar panels are on all Bell-Park owned Rooftop solar panels at carrier shops properties (As of Dec. 31,
Slide 14: 2023 Plan and Shareholder Returns
1. 2022 Financial Highlights 2. Initiatives for Medium- to Long-term Growth 3. 2023 Plan and Shareholder Returns © Bell-Park lo., Ltd. All rights reserved 14
Slide 15: 2023 Forecast Assumptions
2023 Forecast Assumptions Impact on Impact on Sales operatino Topics sales income channels (YoY chanoe) (YoY chanoe) Decrease in sales volume Sales to new subscribers: Declining due to lower demand for high-end models caused by inflation Carrier Sales of replacement phones: Higher replacement demand
Slide 16: 2023 Consolidated Forecasts
2023 Consolidated Forecasts Forecast sales of 100 billion yen and operatino income of 3.5 billion yen Planned number of mobile phones and other products to be sold: approx. 970,000 units (-2.4% YoY) (million yen) 2022 2023 YoY chanoe results plan Net sales 102,778 100,000 -2,778 (lomp.) (100.0%) (10
Slide 17: Shareholder Returns
Shareholder Returns Fundamental policy reoardino distribution of earninos Bell-Park positions the distribution of earnings to shareholders as one of its highest priorities, and plans to maintain a consolidated dividend payout ratio of at least 30% 2022 2023 (forecast) 2Q-end Year-end Annual (total)
Slide 18: Lovely future
Lovely future © Bell-Park lo., Ltd. All rights reserved 18
Slide 19: Appendix
Appendix © Bell-Park lo., Ltd. All rights reserved 19
Slide 20: Profile of Bell-Park
Profile of Bell-Park Information and communication Name Bell-Park lo., Ltd. Business device sales and service business Total: 358 stores (56 stores) lapital 1,148 million yen *Franchised stores in parentheses (as of Dec. 31, 2022) 298 (48) SoftBank Shops No. of carrier shops 45 (8) Y!mobile Shops (a
Slide 21: 5-year Financial Summary
5-year Financial Summary (million yen) 2018 2019 2020 2021 2022 Net sales 98,088 103,303 98,843 107,281 102,778 Gross profit 19,975 24,165 24,349 25,483 23,635 Personnel, etc. 9,282 10,636 11,355 12,234 12,070 Rent 2,295 2,537 2,716 2,915 2,952 Ads/sales promotion 1,927 2,818 1,427 1,807 1,413 Other
Slide 22: Number of Carrier Shops, Employees and Mobile Phones Sold
Number of Carrier Shops, Employees and Mobile Phones Sold Number of mobile phones sold Number of carrier shops Number of employees (10 thousand units) Full-time Temporary Sales of Sales to new Phone-only sales UQ Spot au Shop replacement subscribers employees employees Docomo Shop Y!mobile Shop mobi
Slide 23: Quarterly Change in Consistent Revenue (Gross Profit)
Quarterly Chanoe in Consistent Revenue (Gross Profit) (million yen) 2020 2021 2022 *lonsistent revenue includes the following: • Payments by carriers to Bell-Park that are a percentage of the monthly mobile phone service fees paid by phone users who purchased their service plans at a shop operated b
Slide 24: Balance Sheet
Balance Sheet (million yen) End-Dec. 2021 End-Dec. 2022 lhange lurrent assets 37,000 37,947 +947 Non-current assets 6,366 5,676 -689 Assets 43,366 43,624 +257 lurrent liabilities 13,806 12,611 -1,195 Non-current liabilities 788 672 -116 Liabilities 14,595 13,283 -1,311 Net assets 28,771 30,340 +1,56
Slide 25: Cash Flows
Cash Flows (million yen) lash and cash equivalents Profit before income taxes: +3,786 at beginning of period Depreciation/Amortization of goodwill: +476 Decrease in notes and accounts receivable-trade: +255 Increase in inventories: -1,880 Decrease in notes and accounts payable-trade: -925 Operating
Slide 26: Activities for a Sustainable Society
Activities for a Sustainable Society Key Issues (1) Key Issues (2) Environmental Responsibility Customer’s Smile • Internal power generation • Strengthening consulting skills • Use of energy from renewable sources • lustomer support • Activities to lower the environmental impact of business operatio
Slide 27: Contributing to the Community
Contributino to the Community Leaflet with information about the prevention of fraud (Kasuoai, Aichi) Four Bell-Park shops in the city of Kasugai in Aichi prefecture are working with the police to distribute information to protect seniors from fraudulent activity using phone calls and other communic
Slide 28: Status of Compliance with Standard Market Listing Criteria
Status of Compliance with Standard Market Listino Criteria (1) Number of (2) Tradable shares shareholders (3) Trading Number of Market value of Ratio of (4) Net assets (At least 1 trading volume unit) tradable shares tradable shares tradable shares Avg. of at least 10 Standards for retaining a 400 2
Slide 29: Forward-Looking Statements
Forward-Lookino Statements All plans, strategies and financial forecasts that are not based on historical facts are forward-looking statements. Such statements are based on the judgment of the lompany in accordance with information available when these materials were prepared. Actual results may dif