Seb Sa · EURONEXT:SK
Seb Sa — Groupe SEB — Investor Day (November 2018)
95 slides from Seb Sa's investor day presentation, Nov 23, 2018
Slide 1: SDA Market & Product Offering
Part 2 INVESTOR DAYS – 21-23 Nov, 2018 SDA MARKET & PRODUCT OFFERING Elaine ZHOU 1
Slide 2: Robust Small Kitchen Electrics market growth
Robust Small Kitchen Electrics market growth M RMB 60,000 CHINA SDA total market by categories (RSP M RMB) 55,876 1,484 52,134 1,791 1,355 2,184 BP 50,000 48,773 1,579 46,652 1,288 3,793 3,063 1,223 1,518 SC 42,985 1,472 4,431 4,346 5,954 39,909 39,306 40,226 1,124 4,476 40,000 1,092 2,297 Juicer 36
Slide 3: Strong momentum in ecommerce
Strong momentum in ecommerce M RMB Online size Offline size 60000 55,876 52,134 48,773 50000 46,652 42,986 39,909 39,306 40,226 28,463 40000 36,761 35,882 31,302 33,633 30000 35,727 37,287 39,909 37,541 20000 39,306 36,761 35,882 27,413 10000 20,832 15,140 10,925 5,699 2,685 0 2008 2009 2010 2011 20
Slide 4: Consumption structure upgrade
Consumption structure upgrade： Stable mature category market and rapidly developing new categories Unit : % Sample volume: total=3,393 93 84 84 80 68 54 49 45 35 35 33 30 27 19 15 13 13 10 9 Mature Category Emerged Category Emerging Category Note: 1. Data is from AC Nielsen Brand Research Report
Slide 5: Supor SDA domestic sales
Supor SDA domestic sales M RMB 7,000 Supor SDA Domestic Sales (M RMB) 6,304 6,000 5,401 5,000 2007-17 CAGR +20% 4,700 4,062 4,000 3,415 3,139 2,943 3,000 2,358 2,000 1,734 1,507 1,050 1,000 - 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 5
Slide 6: Sustained Supor market share growth
Sustained Supor market share growth CHINA SDA Offline Market by competitor (9 categories) Delta(12-18YTD) CHINA SDA Online Market by competitor (9 categories) Delta(15-18YTD) 100% 100% 11.8% 9.8% 8.6% Others -14.1pts 18.1% 14.9% 22.7% 21.1% Others -7.2pts 35.1% 35.1% 80% 22.4% 22.3% 80% 42.2% 39.1%
Slide 7: Strong momentum in distribution channels
Strong momentum in distribution channels More than 300 dealers national wide Strategy partnership with all major retail banners More than 60,000 offline retail points Online sales on their ecommerce platforms More than 4,000 after-sale service stations Key accounts, Electrical 11% speciali
Slide 8: Supor, the Chinese consumers' favorite brand in Kitchen Electrics
Supor, the Chinese consumers’ favorite brand in Kitchen Electrics SUPOR BRAND AWARENESS SUPOR, THE LEADING BRAND ON THE RISE PREFERENCE 36 36 36 35 34 34 34 33 33 32 33 31 21 19 18 14 14 14 Y15 Y16 Y17 Y15 Y16 Y17 Y15 Y16 Y17 Y15 Y16 Y17 Y15 Y16 Y17 Y15 Y16 Y17 SUPOR MIDEA JOYOUNG SUPOR MIDEA JOYOUN
Slide 9: KE preferences by category - Rice Cooker
KE preferences by category - Rice Cooker Supor gaining customer preference over the years 40 41 42 41 41 40 38 37 39 31 3 4 5 5 4 Y13 Y14 Y15 Y16 Y17 Y13 Y14 Y15 Y16 Y17 Y13 Y14 Y15 Y16 Y17 SUPOR MIDEA JOYOUNG Unit： % Sample Volume：Y13=3,471; Y14=3,492; Y15=3,393;Y16=2,709；Y17=2,303 Source: AC Nie
Slide 10: KE preferences by category - Electric Pressure Cooker
KE preferences by category - Electric Pressure Cooker Supor way ahead of competition 46 47 44 44 35 34 28 30 30 30 6 7 4 5 6 Y13 Y14 Y15 Y16 Y17 Y13 Y14 Y15 Y16 Y17 Y13 Y14 Y15 Y16 Y17 SUPOR MIDEA JOYOUNG Unit： % Sample Volume：Y13=3,471; Y14=3,492; Y15=3,393;Y16=2,709; Y17=2,303 Source: AC Nielsen
Slide 11: KE preferences by category - High Speed Blender
KE preferences by category - High Speed Blender Supor ranking No.1 vs fierce competition 23 22 20 1 0 Y17 Y17 Y17 Y17 Y17 SUPOR MIDEA JOYOUNG AUX Westinghouse Unit： % Sample Volume：Y13=3,471; Y14=3,492; Y15=3,393;Y16=2,709；Y17=2,303 Source: AC Nielsen Brand Research Report 2017 11
Slide 12: Supor, a reliable brand for Chinese consumers
Supor, a reliable brand for Chinese consumers Supor, recognized as being high-end, high-quality, reliable and smart Unit : % 10 20 30 40 50 60 70 + 8.8 High-end 8.7 High-quality 8.5 Trustworthy 8.3 Clever Brand Image 7.7 Good after-sale service Constantly innovative Importance 6.5 6.2 Functional 6
Slide 13: Benefits from innovative design
Benefits from innovative design Reddot Award CMF Design Award 2018 AWE Award 2017 Reddot Award AWE Award 2016 iF DESIGN AWARD 2015 Reddot Award 2014 iF DESIGN AWARD Reddot Award 2013 Reddot Award 13
Slide 14: Kitchen Electrical product lines overview
Kitchen Electrical product lines overview NO.2 NO.2 NO.3 NO.2 Rice Electrical Blender Kettle Cooker Pressure Cooker NO.2 NO.2 NO.1 Induction Baking Slow Hob Pan Cooker 14
Slide 15: Home & Linen Care product lines
Home & Linen Care product lines NO.6 NO.1 NO.9 Vacuum Garment Air Cleaner Steamer Purifier NO.3 NO.6 Steam Mite Iron Predator 15
Slide 16: Thanks
Thanks
Slide 17: Shaoxing Plant
INVESTOR DAYS – 21-23 Nov, 2018 SHAOXING PLANT Junyou Shen 1
Slide 18: Shaoxing site - Supor's largest SDA plant
Shaoxing site - Supor’s largest SDA plant Foundation--2007.08 Hangzhou site Wuhan Site Shaoxing site Yuhuan Site Vietnam Site Put into production--2009.10 15# 14# Field: 420K M2 Put in using Staff: 4,600 To be planned 2 2
Slide 19: Category development milestones
Category development milestones 2012-2014 2009-2011 3
Slide 20: Category development milestones
Category development milestones EPC Fryer Bread Maker Kettle Health pot FCM Electrical cooking category 2015-2017 Beverage category High speed Induction hob Soy Milk Maker Slow Juicer Blender Easy go blender Food Preparation category 3
Slide 21: Steady ramp-up since 2009
Steady ramp-up since 2009 Unit: Million RMB 7,000 Overall volumes produced > 33 M units 6,000 Growth driven mainly by kettle category 5,000 4,000 3,000 2,000 1,000 - 2009 2010 2011 2012 2013 2014 2015 2016 2017 SX Factory 4
Slide 22: Shaoxing, Groupe SEB's centre of expertise in Kettles
Shaoxing, Groupe SEB’s centre of expertise in Kettles’ Unit: K pcs 14,500 14,000 11,100 9,000 7,600 6,300 5,100 3,050 2010 2011 2012 2013 2014 2015 2016 2017 5
Slide 23: Scale effect contribute to competitiveness
Scale effect contribute to competitiveness UPPH +60% 2017 VS 2012 PRU -22% 2017 VS 2012 UPPH: Unit product per person per hour 6
Slide 24: Strongly structured innovation process
Strongly structured innovation process Developing teams Research teams Expert teams Electronic EPC IH Kettle Motor control Electric Motor- heating driven High speed Food Surface Fryer Injection blender processor finishing FCM& Nutrition Toaster health User scenario Category innovation Next 3 years D
Slide 25: Improved and shortened time to market
Improved and shortened time to market New product R&D cycle（days） 100-day pilot project in 2018 250 200 97 Days 150 -43% 100 195 174 144 121 112 95 Days 50 0 2014 2015 2016 2017 2018YTD 8
Slide 26: International standardized testing center and quality assurance system
International standardized testing center and quality assurance system > 2000 M2 area >700 pcs test facilities > 50 testing engineers QMS: ISO9001 OHSAS:18001 EMS: ISO14001 SX getting autonomous lab validation of SEB products Hand Packaging Kettle BM Fryer FCM Toaster Blender Food processor blender
Slide 27: Strict quality process control
Strict quality process control Example fryer First of Second of Pilot Mass Mock-up Tooling Tooling Production Production Test item: Test item: Test item: Test item: Test item: function，performance， Normal safety test Normal safety test，MQS safety test，performance Type test， short life construction &
Slide 28: Implementing PCO & Lean improvement to enhance competitiveness
Implementing PCO & Lean improvement to enhance competitiveness Unit: Million RMB PCO + LEAN savings close to 150 MRMB in 5 years 60 50 40 30 20 10 0 2013 2014 2015 2016 2017 2015 PRU PRU change on Cookeo -12% in 2 years 2017 PRU PCO：Product cost optimize 11
Slide 29: Launching improving system, Encouraging all people participation
Launching improving system, Encouraging all people participation Safety Quality Costs z 2018 YTD: Delivery Got >19,000 proposals from staff All people participation >70% Involvement Getting>300 workshops In-direct labor participation >50% Environment Getting > 8M RMB savings 12
Slide 30: Labor efficiency steadily increasing
Labor efficiency steadily increasing Total labor efficiency Direct labor efficiency Total staff number Direct labor munber 4600 319 3800 Total per capita output value 1253 direct labor per capita cost 1260 4400 3600 300 287 1160 4200 267 3400 1088 4000 3200 1010 250 1060 3800 3000 960 3600 200 2800
Slide 31: Focus on employees' working conditions: EHS improvement
Focus on employees’ working conditions: EHS improvement E：reducing temperature and noise H：ergonomic 30% 18% improved 6% number cooling system coverage Jan Feb Mar Apr May Jun Jul Aug Sep Oct identification and improvement： mute blow water harmful stoop turn-back substances person：VCS position：JSA (
Slide 32: Strengthen environmental management
Strengthen environmental management Power Water Energy Gas 生产 Products Wastes Legal Basis Integrated Environmental Emergency 05应急准备 compliance files control monitoring preparation 15
Slide 33: Employee care & growing
Employee care & growing Improving workshop working environment Assisting in the training of different staff Strict implementing 1 day off in every 7 Organizing diverse factory cultural life activities Staff activities Training Factory celebration An evening party celebrating the Spring Festi
Slide 34: Shaoxing as a benchmark
Shaoxing as a benchmark Safety Quality Innovation Environment Cultural Overall No. Association Part 1 National household appliances Standardization Technical Committee commissioner 2 China Association for Standardization vice-council member 3 China Household Electrical Appliances Association council
Slide 35: Visiting route & reminder
Visiting route & reminder 15# 14# Put in using To be planned 18
Slide 36: CW Market & Product Offering
INVESTOR DAYS – 21-23 Nov, 2018 CW MARKET & PRODUCT OFFERING Shirley Chen 1
Slide 37: Content
目录CONTENT 炊具总体市场介绍 CKW OVERALL MARKET INTRODUCTION 苏泊尔经营业绩及品牌表现 SUPOR SALES AND BRAND PERFORMANCE 苏泊尔业绩增长驱动及产品介绍 SUPOR SALES GROWTH DRIVES AND PRODUCT OFFERING 2
Slide 38: Content
目录CONTENT 炊具总体市场介绍 CKW OVERALL MARKET INTRODUCTION 苏泊尔经营业绩及品牌表现 SUPOR SALES AND BRAND PERFORMANCE 苏泊尔业绩增长驱动及产品介绍 SUPOR SALES GROWTH DRIVES AND PRODUCT OFFERING 3
Slide 39: 20B RMB CKW market in China in 2017
2017年中国炊具市场零售总额200亿元 20B RMB CKW market in China in 2017 Offline Online RSP Mil. RMB 25,000 2014-17 CAGR 7% 20,000 19,459 16,862 18,102 16,035 3,606 3,004 2,466 15,000 2,464 10,000 15,098 15,853 13,571 14,396 5,000 - 2014 2015 2016 2017 Date from: GFK China 4
Slide 40: Different penetration rates in Chinese households
炊具不同品类在中国消费者家庭的渗透率不同 Different penetration rates in Chinese households 96 93 93 90 84 77 69 63 61 51 47 42 37 POTTERY POT WOK 压 KNIFE PREPARATION STEAMER FRYPAN MILK POT SPATULA DRINKWARE POT 汤 明 LUNCH BOX 炒 KETTLE 刀 PC 具 铲 锅 锅 力 蒸 煎 火 保 奶 锅 保 锅 水 温 陶 FOOD 勺 水 锅 锅 杯 鲜 壶 提 瓷 盒 锅 煲 5
Slide 41: Content
目录CONTENT 炊具总体市场介绍 CW OVERALL MARKET INTRODUCTION 苏泊尔经营业绩及品牌表现 SUPOR SALES AND BRAND PERFORMANCE 苏泊尔业绩增长驱动及产品介绍 SUPOR SALES GROWTH DRIVES AND PRODUCT OFFERING 6
Slide 42: Supor, growing steadily over 10% every year in China
苏泊尔炊具在中国每年保持10%以上的持续稳定增长 Supor, growing steadily over 10% every year in China. 单位：百万元 4,500 Unit：MRMB 4,000+ 4,000 Kitchenware Cookware 3,500 3,000 2,500 2,000 1,500 1,200 1,000 500 - 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 Growth Rate% 11.3% 19.2% 17.8% 7.8% 14.1% 16.2% 13.5% 15.2% 14.3%
Slide 43: Over 35M pieces cookware sold in China in 2017
2017年, 苏泊尔炊具在中国的销售超过3500万只 Over 35M pieces cookware sold in China in 2017 炊具主要8大品类：炒锅、压力锅、蒸锅、煎锅、汤奶锅、陶瓷煲、套装锅、水壶 8 Key Categories of CW including: Wok, PC, Steamer, Frypan, Pot, Pottery, Set, Kettle. 8
Slide 44: Over 12M pieces kitchenware sold in China in 2017
2017年，苏泊尔厨具在中国的销售超过1200万只 Over 12M pieces kitchenware sold in China in 2017 厨具主要四大品类：水杯、提锅、刀具、铲勺 4 Key Categories of KW including: Flask, Lunch box, Knife, Spatula 9
Slide 45: SUPOR, the undisputable No.1 brand of CKW in China
苏泊尔在中国是炊具行业第一品牌 SUPOR, the undisputable No.1 brand of CKW in China 100.0 15.2 13.0 90.0 17.8 24.8 28.4 25.6 33.9 80.0 40.1 25.6 28.9 70.0 36.8 60.0 31.1 28.7 23.9 31.9 OTHERS 50.0 23.0 ASD 40.0 SUPOR 30.0 59.2 58.1 42.2 44.1 45.4 45.8 20.0 39.7 36.9 10.0 0.0 PC WOK FRYPAN POT STEAMER POTTERY SETS TO
Slide 46: SUPOR has the highest brand awareness in Cookware
苏泊尔在炊具行业知名度排名第一 SUPOR has the highest brand awareness in Cookware % • 基数sample base：所有被访者 all interviewee • 样本量sample capacity：总体total= 2,303；T1=820；T2=640；T3=452；T4=391 95 95 98 总认知 General awareness 94 93 95 95 94 94 94 93 89 90 89 无提示第一提及 86 Unaided first mentioned 56 51 49 48 43 42 41 41 39
Slide 47: SUPOR, the Top One preferred brand
苏泊尔的消费者喜好度保持最高并逐年提高 SUPOR, the Top One preferred brand 单位： % • 基数Sample base：所有被访者 all interviewees • 样本量Sample numbers：Y13=3,471; Y14=3,492; Y15=3,393; Y16=2,709; Y17=2,303 前两喜爱 Top two preferences 第一喜爱 Top one preference 62 63 64 64 59 60 59 53 54 52 22 22 22 24 20 38 37 39 40 36 35 36 36 36
Slide 48: Content
目录CONTENT 炊具总体市场介绍 CW OVERALL MARKET INTRDUCTION 苏泊尔经营业绩及品牌表现 SUPOR SALES AND BRAND PERFORMANCE 苏泊尔业绩增长驱动及产品介绍 SUPOR SALES GROWTH DRIVES AND PRODUCT OFFERING 13
Slide 49: Your kitchen small issues Our attentively big solutions
Your kitchen small issues Our attentively big solutions 你的厨房小事 我们的用心大事 14
Slide 50: Consumer needs, the key of our product innovation
以消费者“需求”出发，进行产品创新 Consumer needs, the key of our product innovation 谁是目标消费者? 消费者 consumer Who are target consumers? 如何产品创新？ How to innovate? 洞察什么需求？ What is consumer 产品 需求 insight? product needs 15
Slide 51: High penetration categories: lead our consumers to buy more
渗透率高的品类：细分需求，让消费者拥有更多 High penetration categories: lead our consumers to buy more. “让消费者买更多” “Give consumers a reason to buy more” 16
Slide 52: Wok: double equipment in the kitchen (nonstick + iron)
炒锅：一家两锅 文武双炒（不粘锅+铁锅） Wok: double equipment in the kitchen (nonstick + iron) Fume Non Fume Stick less stick 问题 解决方案 Problems Solutions Anti Rust Heavy Light rust 17
Slide 53: Wok: double equipment in the kitchen (nonstick + iron)
炒锅：一家两锅 文武双炒（不粘锅+铁锅） Wok: double equipment in the kitchen (nonstick + iron) + 18
Slide 54: Red spot fumeless wok
Red spot fumeless wok Visible to oil temperature, goodbye to fume 19
Slide 55: Patented Groupe SEB Red spot technology
专利 技术 Patented Groupe SEB Red spot technology 油温可见 油烟再见 Oil temperature indicator, no more fume 当锅内的温度达到180 ℃左右时，红点上的图案将会消失，火红点 变成全红色，成为一个实心的火红点，此时即为开始烹饪的最佳时刻。 When temperature reaches 180℃, the red spot at the bottom of the wok will disappear and become a plain spot, which shows the best time for c
Slide 56: Triply anti-rust Iron Wok
Triply anti-rust Iron Wok 真不锈炒锅 铁锅有芯 得心应手 Triply layers Comfortable for stir fry 21
Slide 57: Zhen Buxiu Iron Wok
真不锈炒锅-芯铁技术 Zhen Buxiu Iron Wok 锅体采用 铁-铝-铁 1：3：1黄金配比，在高 温环境下进行多重特殊工艺处理，重组表面结 构，让您感受轻重称手、持久不生锈的铁锅爆 炒新体验。 Triply layers(iron/Alum/iron 1:3:1) with special treatment to realize light weight、nonstick and suitable for stir fry 22
Slide 58: More than 10M new families buy a SUPOR wok every year
每年有超过1000万家庭拥有苏泊尔炒锅 More than 10M new families buy a SUPOR wok every year 23
Slide 59: High penetration categories: stimulate new demands by consumption upgrade
渗透率高的品类：消费升级，激发更新需求 High penetration categories: stimulate new demands by consumption upgrade “给消费者一个购买苏泊尔的理由” “Give consumers a reason to buy SUPOR” 24
Slide 60: Knife: Golden arc + golden chop
刀具：“黄金弧+黄金斩”----更锋利、斩切刀 Knife: “Golden arc + golden chop”--- Sharp Range Chip & Chop 双刃设计 斩切互不干扰 Tw i n - e d g e d e s i g n , No interfere between chip and chop 25
Slide 61: Golden arc, Easy chipping
切割更省力 Golden arc, Easy chipping 26
Slide 62: Golden chop, Robust chopping
golden chop, Robust chopping 斩剁更强韧 27
Slide 63: Low penetration categories: create scenarios to activate new needs
渗透率低的品类：创造使用场景，激活新购需求 Low penetration categories: create scenarios to activate new needs. “给消费者一个拥有的理由” “Give consumers a reason to try it. ” 28
Slide 64: Supor red spot fry pan
Supor red spot fry pan Right temperature for better taste 持续贯彻 大平底 ， 更适合煎烙 烹饪，突出 煎锅特点 BIG-Flat for better frying 29
Slide 65: One frypan and one wok, best for cooking
One frypan and one work, best for cooking 提 一 煎 由 “ 高 煎 烙 于 一 煎 一 的 煎 煎 As the characteristics of the 锅 炒 烹 锅 一 和 ， 饪 自 frying pan is more suitable for 炒 轻 ， 身 炒 frying and making a rich delicacy. 锅 松 做 的 ， 的 满 出 特 配 足 丰 点 烹 One fry and one stir-fry for easier 比 煎 富 ， 饪 率 炒 的 更 to meet the cooking r
Slide 66: 5min breakfast
◆ 快速——导热快（生活节奏快） Quick - fast heat conduction(fast pace of life) ◇ 健康——火红点控油温+环保涂层（一天 5分钟 之计在于晨，防止油温过高使食物析出有害物质， supor清晨就开始呵护您的健康） 早餐 Healthy – red spot to control oil temperature + healthy coatings 5min- ◆ 易洁——不粘表面易清洁（早上时间紧， breakfast 没时间刷锅，晚上回家再清洁依旧轻松） Easy to clean – non-stick surface is easy to
Slide 67: Develop new categories, to nurture further growth
开拓新品类，培育未来增长点 Develop new categories, to nurture further growth “苏泊尔，给消费者更好的选择” “SUPOR, a better choice for consumers” 32
Slide 68: Color lid Pottery pot
Color lid Pottery pot ▪盖无双 no crack even with violent temperature change from 650-20℃ 6.5-class imported spodumene from Australia 33
Slide 69: Supor, NO.1 in the pottery category 4 years after launch
上市4年时间成为陶瓷煲品类行业第一 Supor, NO.1 in the pottery category 4 years after launch 单位:K RMB 180,000 MS: 45% 160,000 140,000 120,000 100,000 80,000 60,000 40,000 20,000 - 2014年 2015年 2016年 2017年 2018年 34
Slide 70: Capture the new generation of young consumers
抓住新生代年轻消费者 Capture the new generation of young consumers 品牌&产品年轻化、时尚化 Turn Supor into a younger, more fashionable brand 35
Slide 71: Warm, intellective, fashion
张钧甯 Z h a n g j u n n i n g × 温 知 时 暖 w a r m 性 intellective 尚 fashion 36
Slide 72: Supor AIR light weight thermos
Supor AIR light weight thermos, Warm and light 37
Slide 73: Drinkware 2018(e) revenue 10X that of 2014
2014-2018年5年销售额实现10倍增长 Drinkware 2018(e) revenue 10X that of 2014 单位:K RMB 400,000 350,000 2014 - 18 CAGR 80% 300,000 250,000 200,000 150,000 100,000 50,000 - 2014年 2015年 2016年 2017年 2018年 38
Slide 74: Serialization and colorization
系列化，色彩化 Serialization and colorization 39
Slide 75: Small Family
小家庭 Small Family 40
Slide 76: Thank You
Thank You Our objective: continue to consolidate our overall leadership 但是，我们将持续提升，永不止步。 41
Slide 77: Thank You
GROUPE Thank You
Slide 78: Yuhuan Plant
INVESTOR DAYS – 21-23 Nov, 2018 YUHUAN PLANT Jian Hu 1
Slide 79: Yuhuan – Outstanding location
Yuhuan – Outstanding location …where everything started SH air 5hs NB port 6hs SH port 10hs NB Air 3hs SX WH HZ Damaiyu port 0.5hs VN YH WZ air 1.5hs SDA SZ port 18hs CW Titre présentation & date 2
Slide 80: Category development milestones
Category development milestones Started manufacturing aluminum cookware with Cast aluminum launch new process of PTFE & Anodization 1980~1997 2002 2008 1997~ 2006 Launched 1st thermospot line from SEB 主创设计师 Best seller of 1996 in China Senior Interior Designer Responsible to draft the Nati
Slide 81: Constant sales expansion
Constant sales expansion NSEB, 15% 2500 SEB , 85% 2000 2008 -17 CAGR 8% 1500 1000 1,501 500 703 0 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 Sales(M RMB) Titre présentation & date 4
Slide 82: Focus on Cookware with innovation
Focus on Cookware with innovation New design pressure cooker Material Mix Tefal Clipso Pressure Cooker Piles on series Easy pouring with 7 security systems Experience 单手操作，简便省力，安全耐用 2014 2015 2016 2017 2018 ALL Clad Sets Titanium Plasma 智巧可叠 Smart series NEW TS SS Fry pan 多层叠加，节省空间、方便储存 made with ca
Slide 83: Rolling-out OPS to drive constant savings
Rolling-out OPS to drive constant savings WORKSHOP QCC LEAN Six Sigma S Q Type of OPS E C project I D 200/Year 20/Year 20/Year 20/Year PCO+ LEAN savings above 40M RMB in 5 years 12000 Save KRMB 10000 8000 6000 4000 2000 0 Y2013 Y2014 Y2015 Y2016 Y2017 Titre présentation & date 6
Slide 84: Constant improvement in productivity
Constant improvement in productivity Output value per person :KRMB/Year Output volume per person：KPCS/Year 2013 -17 CAGR 7.2% 2013 – 17 CAGR: 7.4% 800 16.0 700 14.0 600 12.0 500 10.0 400 8.0 300 6.0 200 4.0 100 2.0 0 0.0 2013 2014 2015 2016 2017 2013 2014 2015 2016 2017 Titre présentation & date 7
Slide 85: Quality assurance system
Quality assurance system 10 labs and 80 testing machines in 727m2. A professional quality control team of 63 people Area & team Test range All cookware test for global ranges qualification Food safety testing GS.CE certificate Pressure cooker UL certificate Titre présentation & date 8
Slide 86: Outstanding management system to ensure sustainable development
Outstanding management system to ensure sustainable development Was recognized by Quality/Environment/Occupational health and safety systems as from 2004. Titre présentation & date 9
Slide 87: Repeatedly praised
Repeatedly praised 2013~2017 Julong Enterprises Award in Yuhuan city 2014 Zhejiang Famous brands 2014 Top 100 innovation on technology enterprises in Zhejiang 2015 High-tech personnel cultivation site in Taizhou 2015 Customers’Favorite Brand in China 2017 Certified by Zhejiang Made 201
Slide 88: Reliable quality and social responsibility
Reliable quality and social responsibility Business No Audit Catalogs Customer Audit Date Result Dept. 1 Quality H. Kellermann GmbH & Co. KG 1.29 PASS NSEB 2 Quality 卓艺餐具用品（深圳）有限公司 3.28 PASS NSEB 3 Social responsibility Q.E.I.LIMITED 4.3 PASS NSEB 4 Anti-terrorist Marks and spencer 4.24 PASS NSEB 5
Slide 89: Constant improvement on safety
Constant improvement on safety Organization Training Inspection Rewards VCS Improved security Ensure all personnel involved All personnel are involved Establish a review and Managers and workers jointly management structure in safety training in safety inspection evaluation mechanism for promote saf
Slide 90: Constant improvement in environment protection
Constant improvement in environment protection Using electrical power Revamping of electric Using low energy Direct gas heating Solar and air energy compensation device heating equipment consumption equipment system utilization 0.2 0% Unit：TCE/10KRMB -2% 0.15 -3% -4% -3% -5% -3% -8% -6% -8% 0.1 -7%
Slide 91: Stable team as a key pillar
Stable team as a key pillar Total employees 2,152 in Oct.2018. Skill certificated workers take up 25% ≧20years: 9% 10Y~20Y: 20% 5Y~10Y: 25% Titre présentation & date 14
Slide 92: Employee care & growing
Employee care & growing Titre présentation & date 15
Slide 93: Employee care & growing
Employee care & growing Titre présentation & date 16
Slide 94: Visiting route & reminder
Visiting route & reminder For your Health &Safety B3： B1 & B2： B6： Warehouse Manufacturing 3 Manufacturing 1 Please Walk the Test sidewalk center 请走人行道 Please wear the PPE S B7 Showroom Manufacturing 请佩戴PPE B11 2 FDC Please don't touch the product B10 P&R 勿擅自触碰在制品 B8 P&R Manufacturing 2 No photos 禁止
Slide 95: Thank You
Thank You！ Titre présentation & date 18