Driven Brands Holdings Inc. · NASDAQ:DRVN
Driven Brands — Meineke Car Care Centers — Investor Presentation (2009)
24 slides from Driven Brands's investor presentation, 2009
Slide 1: Meineke Car Care Center
f meineke car care center
Slide 2: Franchise Opportunities
FRANCHISE OPPORTUNITIES Paving the way for entrepreneurs like you Welcome to Financial Freedom
Slide 3: Presentation Overview
01 Paving the way for entrepreneurs like you PRESENTATION OVERVIEW • In The News • Franchising Facts • Meineke – Our History • The Dynamic Auto Repair Industry • Why Meineke? • Investment Criteria? • How Do I Proceed, and What Is the Typical Process? • Questions and Answers
Slide 4: In the News
02 Paving the way for entrepreneurs like you IN THE NEWS “As more cash-strapped Americans turn to do-it- yourself projects and bargain shopping, car repair shops […] are feeling the boom. Drivers are 76% of automotive mechanics choosing to keep their old cars longer, and often expect to see more wor
Slide 5: Franchising Facts
03 Paving the way for entrepreneurs like you FRANCHISING FACTS 41% 1 Million Percentage Plus 21 Million 2.3 Trillion Growth of Number of The Number of Total Annual US Franchise Units Franchise Jobs Contribute Economic Output from Units in the US to Franchising 2001 - 2005
Slide 6: Over 35 Years of Success
04 Paving the way for entrepreneurs like you OVER 35 YEARS OF SUCCESS Meineke Discount Muffler is Founded Meineke (Driven Brands) Acquires 2008 2006/07 1972 by Sam Meineke Econo Lube N’ Tune and Opens First Co-Brand Store Ken Walker Joins Meineke as it’s Driven Brands Acquires 1996 President and CEO
Slide 7: Driven for Success
05 Paving the way for entrepreneurs like you DRIVEN FOR SUCCESS Nearly 1 Billion Dollars in Combined Annual Sales.
Slide 8: '08 Driven Brands System Wide Sales
06 Paving the way for entrepreneurs like you ‘08 DRIVEN BRANDS SYSTEM WIDE SALES Brand Number of Units Vehicles Serviced Annual Sales 856 2,225,600 $440,000,000 85 Econo Lubes 876,408 $72,200,000 74 Co-Brands 439 456,560 $412,200,000 175 350,000 $19,250,000 100 100,000 $10,000,000 * Totals 1739 4,00
Slide 9: US Automotive Aftermarket
07 Paving the way for entrepreneurs like you US AUTOMOTIVE AFTERMARKET • Aftermarket Service Business Grows 1.8% in 2008 • The Average Age of Vehicles Reaches 9.4 Years in 2008 • Dealership Market Share Falls for the 8th Consecutive Year • 1 in 5 Dealerships Are Projected to Close in 2009
Slide 10: Consumer Spending
08 Paving the way for entrepreneurs like you CONSUMER SPENDING • Annual Miles Driven was Estimated at 12,375 in 2008 • Consumers Spend $495.00 to $680 on Vehicle Maintenance Annually • Highest Repair Spending on Vehicles 4 - 7 Years Old • Meineke Provides 100% of All Services Measured by the AAIA
Slide 11: Why Meineke?
09 Paving the way for entrepreneurs like you WHY MEINEKE? Meineke Is Without a Doubt the Leader in Automotive Franchising • US Brand Recognition is 94% • 95% Success Rate • Territory Protection • Corporate Fleet Accounts DEEPER • Unlimited Service Potential • Comprehensive Marketing and Advertising
Slide 12: Unlimited Service Potential
10 Paving the way for entrepreneurs like you UNLIMITED SERVICE POTENTIAL • Air Conditioning Service • Alignments • Batteries • Belts • Brakes • Exhaust • Fluid Exchanges • General Repair • Maintenance Packages • Tires • Tune Ups • Lube Oil Filter Service • Shocks and Struts
Slide 13: Meineke Unit Economics
11 Paving the way for entrepreneurs like you MEINEKE UNIT ECONOMICS Average 6 Bay Meineke Description % Total Average 6 Bay Meineke 100% $605,412 Car Care Center Sales CGS 24.7% $149,537 Direct Labor 16.8% $101,709 (Inc P/R Taxes) Variable Expenses 1.3% $7,870 Fixed Expenses 24.8% $150,142 Royalty a
Slide 14: Effective Marketing & Advertising
12 Paving the way for entrepreneurs like you EFFECTIVE MARKETING & ADVERTISING Comprehensive Advertising Program Local Print Ads $30M+ Annual Expenditure Meineke Car Care Bowl Yellow Pages National Television CRM Direct Mail Systems Point of Sales Materials
Slide 15: Introducing Meineke Mike
13 Paving the way for entrepreneurs like you INTRODUCING MEINEKE MIKE Meineke Commercial
Slide 16: Operations Support
14 Paving the way for entrepreneurs like you OPERATIONS SUPPORT Field Training 2009 Training Goals 35,000 Hours • Managers Conventions • Annual Conventions Online Training 9,000 Hours • Field Visits Regional Meetings 2 Per Region - Annually National Council Meetings 2 - Annually • Weekly Webinars Ma
Slide 17: Monthly Newsletters
15 Paving the way for entrepreneurs like you 3 MONTHLY NEWSLETTERS Manager’s Toolbox Meineke Insight Meineke Protech
Slide 18: Franchisee Intranet
16 Paving the way for entrepreneurs like you FRANCHISEE INTRANET 100’s of Recorded Webinars and Online Courses Current Promotion Weekly Sales by Class of Service
Slide 19: Our Focus
17 Paving the way for entrepreneurs like you OUR FOCUS Our Training Focuses on Key Drivers. Franchisees Who Successfully Follow the System and Reach Their Key Driver Goals Typically Operate Well Above the Chain Average. Center #745 31 Oil Changes 66 Weekly Reports 44% Customer Retention Rate 5 Star
Slide 20: Investment Criteria
18 Paving the way for entrepreneurs like you INVESTMENT CRITERIA 30,000.00 50,000.00 130,000.00 Estimated $275,000 Investment Equipment Working Capital 50,000.00 Other Franchise Fee Inventory Special Programs • Vet Fran Discount - 25% off License Requirements Fee • Credit Score of 675 or better • 40
Slide 21: Franchise Purchase Time Frame
19 Paving the way for entrepreneurs like you FRANCHISE PURCHASE TIME FRAME 30 - 45 DAYS • Inquiry and Introductory Phone Call Introduction Week 1 - 2 • Review Information Package • Fill Out Questionnaire • Preliminary Approval • Review Franchise Disclosure Document Research Week 3 - 4 • Meineke Pres
Slide 22: After the License Is Purchased
20 Paving the way for entrepreneurs like you AFTER THE LICENSE IS PURCHASED Project Real Estate Financial Purchase Coordinator Expert Partner License Assigned Assigned Introduced Open Center with Training and Equipment and Inventory Operations Opening Purchased and Installed Manager Support
Slide 23: What Our Franchisees Are Saying
21 Paving the way for entrepreneurs like you WHAT OUR FRANCHISEES ARE SAYING • Strong System • Family Values • Genuine Support • Not Reinventing the Wheel • Exciting Business • Great Industry • No Automotive Experience Required
Slide 24: Questions
22 This presentation does not constitute an offer of sale of a Meineke Franchise Opportunity. For more information ask for a copy of the Paving the way for entrepreneurs like you Meineke Franchise Disclosure Document QUESTIONS Meineke Car Care Centers, Inc. 128 S. Tryon St, Suite 900 Charlotte, NC 2
Meineke Car Care Centers — Investor Presentation (2009) on 6ix