Rea Group Ltd · ASX:REA
Rea — Investor Day (October 2026)
123 slides from Rea's investor day presentation, Oct 23, 2026
Slide 1: ASX Announcement: Investor Day Presentation
For personal use only ASX Announcement 23 October 2026 Investor Day Presentation REA Group Ltd (ASX:REA) will be holding an Investor Day in Sydney today, commencing at 9.30am (AEDT). Attached are the Investor Day presentation materials. A replay of the presentation will be available shortly after th
Slide 2: Investor Day 2026
Investor Day rsonal use only 2026
Slide 3: Disclaimer
Disclaimer This presentation has been prepared by REA Group Ltd ABN 54 068 349 066 Non-IFRS measures are used by management and aim to give meaningful insight (“REA”) and contains general information about REA and its subsidiaries (“REA into business performance. Non-IFRS measures have not been audi
Slide 4: Today's Agenda
Today’s Agenda 9:30am Welcome Alice Bennett Strategy & Investor Proposition rsonal use only 9:35am Cameron McIntyre 9:50am Our Edge Jane Cohen, Jonathan Swift 10:05am Consumer Jonathan Swift, Tim Bradley 10:20am Residential Jonathan Cameron 10:35am Q&A Session #1 Break 11:15am New Homes Jarrod Scott
Slide 5: Strategy & Investor Proposition
Strategy & Investor Proposition rsonal use only Cameron McIntyre Chief Executive Officer 4
Slide 6: The team leading our next move
The team leading our next move rsonal use only Cameron McIntyre Andrew Cramer Katrina Konstas Jonathan Swift Steve Maidment Chief Executive Officer Chief Financial Officer Chief Commercial & Marketing Chief Product Officer Chief Technology Officer Officer Jane Cohen Anthony Waldron Elisa Nerone Tama
Slide 7: Key shifts at REA
Key shifts 1 Refreshed our strategy for the AI era, built on trust at REA 2 Accelerating AI consumer property experiences rsonal use only 3 Deepening customer partnerships and value 4 Evolving how we develop product 5 Executed revised M&A approach 6 Demonstrated a new approach to capital 7 Establish
Slide 8: The #1 address in Australian property
The #1 address in Australian property rsonal use only Leading brands Largest audiences Deepest engagement Preferred by customers #1 9 in 10 20 visits 9 in 10 brands in residential and Australians searching for per person per month agents recommend commercial property1 residential property choose on
Slide 9: A proven innovator
A proven innovator rsonal use only Chapter 1 Chapter 2 Chapter 3 Chapter 4 Chapter 5 Chapter 6 Print Scaled Value Marketplace #1 Property Disruptor Disruptor Creator Innovator Marketplaces (Until 2005) (2006-10) (2011-15) (2016-20) (2021-25) (2026-30) Launched online Scaled nationally Transformed fr
Slide 10: 30+ year track record of sustained growth
30+ year track record of sustained growth Chapter 1 Chapter 2 Chapter 3 Chapter 4 Chapter 5 Chapter 6 rsonal use only Print Scaled Value Marketplace #1 Property Disruptor Disruptor Creator Innovator Marketplaces (Until 2005) (2006-10) (2011-15) (2016-20) (2021-25) (2026-30) 12% FY16-26 Revenue CAGR2
Slide 11: We've evolved our strategy to lead in the AI era
We’ve evolved our strategy to lead in the AI era To change the way the world experiences property rsonal use only OUR PURPOSE WHO WE SERVE OUR EDGE OUR MISSIONS OUR VISION Reinvent property experiences Consumers Set the global standard for AI-prime offerings that connect people and moments in proper
Slide 12: AI is an accelerant and already delivering value
AI is an accelerant and already delivering value CONSUMERS CUSTOMERS BROKERS rsonal use only 40+ AI experiences delivered to our audiences1 Broker Assistant 2.6x Faster speed to value with agentic-first squads2 1 in 4 15k+ 30% AI conversations time saved conversations to lead to high per loan date4
Slide 13: We will monetise our AI investments in four ways
We will monetise our AI investments in four ways rsonal use only Better vendor outcomes to Uplift customer AI productivity funds growth New TAMs unlocked by support advertising yield productivity and growth engine acceleration Agentic AI V ALUE C R EATI O N V ALUE C R EAT I O N V ALUE C R EATI O N V
Slide 14: Video
rsonal use only VIDEO
Slide 15: Residential continues to offer growth runway
Residential continues to offer growth runway rsonal use only Our prices remain a fraction of average We remain less than half of the property sale prices1 marketing schedule2 0.20% 0.22% 36% 43% FY20 FY26 FY20 FY26 Take-rate – Average cost to advertise on REA relative to sale price Average cost to a
Slide 16: Becoming an increasingly diverse business
Becoming an increasingly diverse business rsonal use only FY26 revenue1 Core Growth Engines Residential New Homes Commercial $1.7b Buy & Rent $132m $106m FY26 Revenue4 (Continuing operations) $1.3b Financial Services2 Global3 $1.1b $148m $18m FY26 EBITDA4 (Core, continuing operations) Powered by lea
Slide 17: Portfolio of growth engines in attractive TAMs
Portfolio of growth engines in attractive TAMs rsonal use only Residential core Domestic growth engines Global growth engines Potential TAMs $3.7b $3.0b $45.9b+ $4.3b Addressable TAMs Addressable TAMs Addressable TAMs Expansion TAMs Conveyancing Residential Customer New Homes Commercial Financial Mo
Slide 18: Multiple growth drivers for the next chapter
Multiple growth drivers for the next chapter rsonal use only Residential core Domestic growth engines Global growth Potential TAMs engines Residential New Homes Commercial Financial Services Global Expansion TAMs AI-powered advertising Lead quality More, high- REA-sourced Move Leads from buyer campa
Slide 19: Financial strength to realise growth ambitions
Financial strength to realise growth ambitions rsonal use only EBITDA ($M) Free cash flow1 EBITDA ($M) Continuing operations +18% 65 % $366m CAGR $676m EBITDA Margin1 FY26 net cash2 Core, continuing operations $300m FY21 FY26 18 18
Slide 20: Investor proposition
Investor proposition Building on 30+ years of strong growth rsonal use only #1 with clear value Portfolio of growth Proven innovator Strong cash runway to grow the engines with with a unique edge – generation and core Residential well-defined plans relationships, data balance sheet to business to ca
Slide 21: Our Edge
Our rsonal use only Edge Jane Cohen Jonathan Swift Chief Strategy Officer Chief Product Officer 20 20
Slide 22: Property requires specialisation; REA's edge
Property Property journeys are… REA’s edge is... requires Human Deep Relationships specialisation Every move reflects the needs and aspirations of Long-standing relationships give us reach rsonal use only people, revealed through experiences and context to connect the experience Unique Unparalleled
Slide 23: Deep relationships
Deep relationships 30+ years We have the best view of demand and supply, of relationships across the property built through long-standing relationships at scale ecosystem rsonal use only 50%+ 80%+ of Australian adult population visit of traffic to realestate.com.au realestate.com.au every month1 com
Slide 24: Unparalleled data
Location & Unparalleled data lifestyle We deliver specialised intelligence fuelled by timely, connected, proprietary data rsonal use only Enhanced Planning & Accurate on-market zoning listings realEstimate and 5.3m+ valuations property information owner tracks2 available for 12m+ addresses1 Listing
Slide 25: Better consumer outcomes
Better consumer outcomes Our AI consumer experiences are reshaping the market 13% rsonal use only Specialised intelligence Better AI-powered outcomes listing views driven Discover more possibilities via AI-powered personalisation1 Listings Properties suiting needs, including Location options that ma
Slide 26: Better customer outcomes
Better customer outcomes We are building the agentic platform for the property industry rsonal use only Connected tools & workflows Better AI-powered outcomes 50k+ Win more listings monthly active CRM systems and Connecting property and consumer signals Ignite users1 customer integrations to surface
Slide 27: Video
rsonal use only VIDEO
Slide 28: Trusted Partner
Trusted Partner We are trusted to help with one of life’s big decisions #1 rsonal use only OUR EDGE trusted real estate portal1 OUR VISION Relied on by millions Trusted to provide accurate of people every week insights by understanding to help navigate property context and property journeys real-wor
Slide 29: Our edge summary
rsonal use only Property decisions We have a unique edge We are building the require trusted and to lead in the AI era – agentic platform for the specialised vertical deep relationships & industry, and our intelligence at scale proprietary data power AI experiences are better outcomes reshaping the
Slide 30: Mission #1: Reinvent Property Experiences – Consumer
Mission #1: Reinvent Property Experiences Consumer rsonal use only Tim Bradley Jonathan Swift Executive General Manager Chief Product Officer Experiences and Platforms 29 29
Slide 31: Consumers are at the heart of our business
Consumers are at the heart of our business rsonal use only Unique audiences The highest app The longest time More trusted engagement on site relationships Almost 12m 75 % +50% Monthly app visits² 60.1m in unique audience, equating of time spent across residential 3 yr growth in monthly to 55% of the
Slide 32: We are with consumers at every step of the journey
We are with consumers at every step of the journey rsonal use only On average it takes 40 weeks for a consumer to buy a home – from monitor to settlement 24 weeks 7 weeks 9 weeks ~10 years Search and monitoring the market Attending inspections From offer to settlement Owning a home Smarter discovery
Slide 33: Smarter discovery & affordability confidence
Smarter discovery & affordability confidence Richer property insights Confident next moves Always-on relationships Consumers want to know how they can afford the lifestyle they want rsonal use only 59% using conversational search <10% of consumers looking to 27 % of consumers are estimating start wi
Slide 34: Our AI Assistant is enabling confident decision making
Richer property insights || Confidentnextmoves || Always-on relationships Our Al Assistant is enabling confident decision making
Slide 35: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 36: Richer property insights
Smarter discovery & affordability confidence Richer property insights Confident next moves Always-on relationships Consumers want the best view of the property inside & out rsonal use only Successful buyers spend 6+ hours engaging with the listing1 Experience the property Understand the property Int
Slide 37: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 38: Confident next moves
Smarter discovery & affordability confidence Richer property insights Confident next moves Always-on relationships Consumers want help to confidently take action rsonal use only 10.7m high value actions taken 53 % of consumers feel per month1 overwhelmed by the steps involved in buying a home2 Helpi
Slide 39: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 40: Always-on relationships
Smarter discovery & affordability confidence Richer property insights Confident next moves Always-on relationships Owners want insights across the property lifecycle rsonal use only 5.3m unique properties tracked by owners1 AI Assistant proactively guiding owners Guidance of what Considering financi
Slide 41: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 42: Consumer summary
rsonal use only #1 in property, with AI deepens consumer Our relationship with the largest, most engagement at every consumers unlocks engaged audience step of the journey growth across the whole portfolio 41
Slide 43: Mission #1: Residential
Mission #1: Reinvent Property Experiences Residential rsonal use only 100% owned by REA Group Investments in Jonathan Cameron Executive General Manager Residential 42 42
Slide 44: The #1 address for Residential in Australia
The #1 address for Residential in Australia Demonstrated outcomes Double-digit growth Unique market dynamics rsonal use only 9 in 10 Australians Residential revenue Vendor-paid revenue • Pay-per-listing with advertising fees searching for property choose realestate.com.au1 passed on to the property
Slide 45: $3.7b Residential TAM
$3.7b Residential rsonal use only Residential TAM growth drivers $2.9b Residential Advertising Grow Customer Solutions revenue by delivering seller leads that drive our $0.8b Customer solutions customers’ growth Accelerate customer efficiency with AI-powered workflows and insights Extend double-digi
Slide 46: Seller leads
Seller leads AI-powered workflows AI-powered advertising 100k+ Deliver more seller leads for customers seller leads generated in FY261 Grow Pro penetration Grow branding add-on revenue New AI-powered product rsonal use only Pro Subscription with AI- Drive adoption of Generate new seller leads powere
Slide 47: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 48: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 49: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 50: AI-powered workflows
Seller leads AI-powered workflows AI-powered advertising Accelerate customer efficiency at every step with 95% Ignite’s AI-powered workflows and insights of agencies use Ignite1 rsonal use only Pro Pro & Realtair New depth & add-on value Depth & subscriptions Engage seller leads Nurture & convert se
Slide 51: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 52: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 53: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 54: A proven track record of growing advertising
Seller leads AI-powered workflows AI-powered advertising A proven track record of evolving and growing advertising rsonal use only Next 2000s 2010s Early 2020s Now FY28+ Digitised listings Shifted to vendor-paid Introduced and High-performing Driving yield with AI-powered through a customer paid dep
Slide 55: Evolving depth model with AI-powered product pipeline
Seller leads AI-powered workflows AI-powered advertising We will evolve the value of our depth model with a strong AI-powered product pipeline rsonal use only New AI surface areas to drive exposure Differentiated listings Optimised campaigns Proven outcomes AI search experiences create Immersive med
Slide 56: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 57: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 58: Value runway extended by AI-powered campaigns
Seller leads AI-powered workflows AI-powered advertising Value runway is strengthened and extended by AI-powered campaigns rsonal use only REA advertising cost is only Depth & add-ons 0.22% Grow vendor advertising revenue by improving return on marketing spend, with AI of the average enabling higher
Slide 59: Residential summary
rsonal use only Grow Customer Accelerate customer Extend double-digit Solutions revenue by efficiency with yield runway delivering seller leads AI-powered workflows with AI-powered that drive our and insights advertising campaigns customers’ growth 58
Slide 60: Q&A Panel #1
Q&A Panel #1 rsonal use only Cameron McIntyre Andrew Cramer Jane Cohen Jonathan Swift Tim Bradley Jonathan Cameron Chief Executive Officer Chief Financial Officer Chief Strategy Officer Chief Product Officer Executive General Manager Executive General Manager 59
Slide 61: Today's Agenda
Today’s Agenda Welcome Alice Bennett Strategy & Investor Proposition rsonal use only Cameron McIntyre Our Edge Jane Cohen, Jonathan Swift Consumer Jonathan Swift, Tim Bradley Residential Jonathan Cameron Q&A Session #1 Break New Homes Jarrod Scott Commercial Kris Matthews Financial Services Anthony
Slide 62: Mission #2: New Homes
Mission #2: Scale Our Growth Engines New Homes rsonal use only 100% owned by REA Group Investments in Jarrod Scott Executive General Manager New Homes 61 61
Slide 63: The leading New Homes portal in Australia
The leading New Homes portal in Australia Leading address for New Homes Demonstrated resilience Products for a diverse market rsonal use only ~199k 1.8x larger new build audience vs. +2% CAGR new build commencements in FY265 nearest portal competitor1 Sold by developers Sold by builders V` Project-b
Slide 64: Leveraging our residential audience and assets
Leveraging our residential audience and assets Australia’s largest property audience Network of rsonal use only comprehensive assets Core consumer offerings 70 + % Immersive visualisation Existing New home home only of potential buyers would only consider both a New or Data & insights solutions Esta
Slide 65: $1b New Homes TAM
$1b New Homes rsonal use only New Homes TAM growth drivers $900m New Homes Advertising Improve lead quality and volume by driving $100m Customer solutions trust and confidence to buy new Drive growth of advertising solutions by tailoring and expanding our product suite Unlock new revenue by offering
Slide 66: Improve lead quality and volume
Lead quality and volume Expand advertising suite Value beyond advertising Improve quality and breadth of new homes leads by driving trust and confidence to buy a new home rsonal use only The New Homes buying journey takes ~2 years1, and involves 100+ decisions of consequence2 4 months 3 months 6 mon
Slide 67: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 68: Demonstration
rsonal use only Demonstration includes current products & future pipeline 67
Slide 69: Immersive experiences turn digital discovery into action
rsonal use only Immersive experiences turn digital discovery into real-world action • Inspire online and help buyers experience the property • Make the future tangible before the visit • Turn the sales office into a natural next step • Deliver differentiated and personalised service 68 68
Slide 70: Project Profiles are the launchpad for advertising
Lead quality and volume Expand advertising suite Value beyond advertising Project Profiles are the listing hero, and the launchpad for high-value advertising rsonal use only Now Next On-REA amplification AI-powered optimisation Premium visibility across REA One Project Profile, Highly performant pro
Slide 71: Value beyond advertising
Lead quality and volume Expand advertising suite Value beyond advertising Unlock new revenue by offering value beyond advertising FUTURE rsonal use only Data and AI capability that drives decisions from concept to completion • Data & insights informing development pipeline and product-market fit • D
Slide 72: New Homes summary
rsonal use only Leading New Homes A natural adjacency, Growth paths built on platform in a market leveraging core increased lead quality, that requires better audiences and driving moving beyond data and demand powerful AI and listings & driving value insights demand solutions beyond the campaign 71
Slide 73: Mission #2: Commercial
Mission #2: Scale Our Growth Engines Commercial rsonal use only 100% owned by REA Group Investments in Kris Matthews Executive General Manager Commercial and Property Data 72 72
Slide 74: The #1 address for Commercial in Australia
The #1 address for Commercial in Australia Demonstrated outcomes Proven track record of growth Resilient diversified portfolio rsonal use only 2.5x Commercial revenue Diversified sub-segments Retail Industrial unique audience lead1 +15% #1 CAGR customer rating on ROI2 Others Office & Medical, hotel,
Slide 75: Applying our proven Residential playbook
Applying our proven Residential playbook rsonal use only Digitisation of marketing Premium depth advertising Digitisation of agent workflows % of ad spend on digital channels1 RCA2 Elite+ Resi Premiere+ buy3 % of agencies using Ignite every month3 74 74
Slide 76: $350m Commercial TAM
$350m Commercial rsonal use only Commercial TAM growth drivers $300m Commercial Advertising Deliver more, high-quality leads with $50m Agent solutions industry-leading consumer experiences Drive yield by delivering advertising and workflow value to our customers Strengthen customer and consumer valu
Slide 77: More, high-quality leads
More, high-quality leads Advertising and workflow value Proprietary data Deliver more, high-quality leads with industry-leading consumer experiences across the 30+ week journey rsonal use only 11 weeks 9 weeks 4 weeks 3 weeks 4 weeks Owning Early research Searching for properties Property evaluation
Slide 78: Demonstration
rsonal use only Demonstration includes current products & future pipeline
Slide 79: Advertising and workflow value
More, high-quality leads Advertising and workflow value Proprietary data Drive yield by delivering advertising and workflow value to our customers rsonal use only Drive premium depth penetration Drive add-on penetration Grow subscriptions Strengthen performance Maximise reach with AMAX1 Greater valu
Slide 80: Strengthen value with proprietary data
More, high-quality leads Advertising and workflow value Proprietary data Strengthen customer and consumer value with proprietary data rsonal use only Future Future Strengthening Enriched leads through subscriptions with deeper logged-in consumer insights for customers experiences Customer value: Con
Slide 81: Commercial summary
rsonal use only #1 Commercial platform Applying our proven Driving growth via new with a track record of Residential playbook to customer and strong growth in a unlock growth in consumer value diverse market Commercial strengthened by our proprietary data 80
Slide 82: Mission #2: Financial Services
Mission #2: Scale Our Growth Engines Financial rsonal use only Services 100% owned by REA Group Investments in Anthony Waldron CEO Financial Services 81
Slide 83: Financial Services is high-growth and diversified
Financial Services is high-growth and diversified Delivering double-digit revenue and EBITDA growth Diversified growth portfolio rsonal use only For Buyers $148m Financial Services revenue1 Residential brokerage FY26 Revenue1, +11% YoY Non-bank lender 19.9% STAKE Commercial brokerage +12% CAGR1 $58m
Slide 84: Financial Services is a natural adjacency to property
Financial Services is a natural adjacency to property rsonal use only Consumers Customers & brokers Data insights Driving consumers’ financial Unlock value through quality Comprehensive property data confidence with expertise and leads and customer synergies with propensity signalling innovative pro
Slide 85: $1.7b Financial Services TAM
$1.7b Financial Services Financial Services TAM growth drivers rsonal use only $850m Residential mortgage broking Grow REA-sourced leads with integrated experiences and build the Mortgage Choice brand $400m Commercial loan commissions $200m Data & valuations Build consumer confidence to transact $25
Slide 86: Grow REA-sourced leads with integrated finance experiences
REA-sourced leads Confidence to transact Broker efficiency Value beyond mortgages Grow REA-sourced leads with integrated finance experiences rsonal use only +27% +31% Finance experiences on YoY growth in realestate.com.au YoY growth in realestate.com.au Now Next leads to Mortgage Choice (FY26)1 sour
Slide 87: Build consumer confidence to act
REA-sourced leads Build consumer confidence to act > K Broker efficiency J | Xalue beyond mortgages J (“Our Move Modeller tool makes the e=~buy-or-sell-first decision clearer for homeowners, giving them confidence to move forward while Go more leads for brokers ”) U © Cc O Y Saaagaeveten reucen cree
Slide 88: Accelerate broker efficiency with AI tooling
REA-sourced leads Confidence to transact Broker efficiency Value beyond mortgages Accelerate broker efficiency with AI tooling rsonal use only 15 We are building AI co- workers across broker workflows to automate Live AI agents1 high-effort, repetitive Client Retention Marketing & Lead Gen tasks and
Slide 89: Unified data and signals across our business
REA-sourced leads Confidence to transact Broker efficiency Value beyond mortgages 52% We have unified data and signals across our of Mortgage Choice business to improve experiences and efficiency clients are active on REA1 rsonal use only Client context Property valuation and insights Signals and in
Slide 90: Retention agent uses connected intelligence
REA-sourced leads Confidence to transact Broker efficiency Value beyond mortgages Our retention agent uses this connected intelligence to help manage clients in their property journey rsonal use only Client Retention Agent Our retention agents improve broker efficiency with timely insights & prompts
Slide 91: Incremental growth via adjacent service portfolio
REA-sourced leads Confidence to transact Broker efficiency Value beyond mortgages Unlock incremental growth via an adjacent service portfolio Commercial broking Vendor Marketing Finance Data & Valuations rsonal use only ü Large, fast-growing market ü Leading player in campaign finance ü Strengthens
Slide 92: Financial Services summary
rsonal use only Four years of double- Financial Services Growth headroom digit compound extends our reach across leads, AI- EBITDA growth, across the property enabled brokers and backed by a journey adjacent services diversified portfolio 91 91
Slide 93: Mission #2: Global Businesses
Mission #2: Scale Our Growth Engines Global rsonal use only Businesses Investments in Cameron McIntyre Eamonn Fallon Chief Executive Officer, REA Group Chief Executive Officer, Distilled
Slide 94: iGUIDE and Realtor
iGUIDE and Realtor Distilled iGUIDE and Realtor: Complementary assets in US and Canada Canada-based proprietary Leading US-based real rsonal use only camera and software platform estate marketplace • Utilises AI to produce immersive 3D virtual tours, • Comprehensive source of for-sale properties, pr
Slide 95: rsonal use only
rsonal use only
Slide 96: Distilled: attractive entry point into Ireland
iGUIDE and Realtor Distilled Distilled is an attractive entry point into Ireland and Northern Ireland with significant growth potential rsonal use only ~A$120m ~A$70m +21% FY26 Revenue1 FY26 Adj. EBITDA1 5-year Adj. EBITDA CAGR2 1 2 3 4 5 #1 portal in each Strong market Demonstrated Opportunity to S
Slide 97: Distilled owns #1 marketplaces with strong engagement
iGUIDE and Realtor Distilled Distilled owns #1 marketplaces with strong engagement #1 #1 rsonal use only Real Estate Portals Motors Portals 34% ~$120m Web and app monthly visits / population1 Web and app monthly visits / population1 2.3 FY26 Revenue 2 0.8 60% 0.7 0.7 1.5 1.4 0.6 1.2 1.1 1.0 0.9 0.4
Slide 98: Distilled real estate headroom for growth
iGUIDE and Realtor Distilled has significant headroom for growth rsonal use only Diverse revenue sources Low listing cost relative to Key growth drivers property prices Residential (Agents, Private, 1 Increase penetration of 0.22% 2 Institutional Landlords) vendor-paid Advantage Ads • ~1.2k agent su
Slide 99: Distilled momentum behind shift to VPA
iGUIDE and Realtor Distilled has momentum behind its shift to VPA rsonal use only Delivering more value since 20231 Opportunity to drive VPA penetration +6x visibility Advantage – GOLD Advantage adoption GOLD Advantage Ads vs. standard listings2 +37% enquiries 24% All Advantage Ads vs. standard list
Slide 100: Distilled benefitting from macro tailwinds
iGUIDE and Realtor Distilled is benefitting from macro tailwinds rsonal use only Growing population Growing economy Listing volume upside Population CAGR; 2020-251 Real Gross National Income CAGR; Average annual housing turnover; 2019-241 2020-251,2 1.3% 5.1% ~5% 0.9% 2.8% ~3% Ireland AU Ireland AU
Slide 101: Distilled motors growth potential
iGUIDE and Realtor Distilled offers continued growth potential rsonal use only Three main revenue sources Low percentage of dealer Key growth drivers gross profits 1 Dealer Motor 1 Drive yield by delivering ~8-10% • ~2.4k Car, Motor and Agri Dealers more value to customers • Slots-based monthly subs
Slide 102: Unlocking global growth with REA collaboration
Unlocking global growth with REA collaboration rsonal use only Shared product Pricing, Shared global & Cross-market development & packaging & agentic delivery management assets GTM expertise capability expertise 101 101
Slide 103: Mission #3: People & Technology
Mission #3: Accelerate The Organisation People & rsonal use only Technology Elisa Nerone Steve Maidment Chief People & Sustainability Officer Chief Technology Officer 102
Slide 104: People & technology driving product innovation
People & technology driving product innovation rsonal use only A long history of leading through change 2000s 2010s Early 2020s Now Leading in Moving to Adopting Launching agile ways of cloud-first de-centralised FlowLab working infrastructure delivery innovation hub structures Scaling Launching fir
Slide 105: Dynamic culture and global talent is an accelerator
Dynamic culture and global talent is an accelerator Our unique culture attracts With access to a rsonal use only and retains top talent global talent pool Highly engaged AI Ready Top Quartile 91% Confident in recognising Employee engagement score1 opportunities to use AI2 #1 Choice for talent ~1,900
Slide 106: AI accelerating innovation across products, delivery, operations
AI is accelerating innovation from products and delivery to operations rsonal use only Zone 2 Zone 1 AI to ship products Zone 3 AI in our products Accelerating the way we design, AI to run the business build and deliver products Creating value through Improving organisational productivity AI-enabled
Slide 107: Accelerating end-to-end product delivery cycle
Zone 2 Accelerating the end-to-end product delivery cycle rsonal use only Product Design Software Delivery Value Delivery Long discovery Human-written Few, large FROM programs code releases TO Rapidly validated Always-on Agentic-first, human- prototypes go-to-market with supervised coding with AI AI
Slide 108: Agentic-first delivery creates productivity gains
Zone 2 Agentic-first delivery creates measurable productivity gains rsonal use only 1x 5-10x productivity productivity Increasing Agentic utilisation 2.6x acceleration1 proven in trial ✓ 2024 ✓ 2025 2026+ Traditional AI-assisted AI-accelerated Agentic-first Autonomous agent tools individual teams de
Slide 109: Scaling agentic-first squads
Zone 2 Scaling Agentic-first squads to deliver more value 2-3x rsonal use only squad acceleration Cumulative agentic-first squads onboarded ambition Re-invest capacity into our Enterprise missions FY28+ Opportunity Reinvent property experiences Residential FY27 Target of ~20% squads Scale our growth
Slide 110: People & Technology summary
rsonal use only A culture of innovation, Three AI value zones Scaling agentic-first navigating change accelerating delivery, unlocking and reinventing how innovation – from capacity to reinvest we work products to delivery in growth and operations 109 109
Slide 111: Finance
Finance rsonal use only Andrew Cramer Chief Financial Officer 110
Slide 112: History of delivering strong financial results
We have a history of delivering strong financial results 10+ years of double-digit revenue, EBITDA and NPAT growth rsonal use only Revenue1 EBITDA1 Net Profit After Tax1 Continuing operations Core, continuing operations Core, continuing operations +12% +13% +13% CAGR CAGR CAGR $1,121m $1,730m $682m
Slide 113: Buy listing volumes remain stable throughout the cycle
Buy listing volumes remain stable throughout the cycle rsonal use only Buy listings are cyclical YoY… … but broadly flat over the last 10 years National Buy Listings YoY change National Buy Listings volume 15% 11% 7% 1% 0% -2% -5% -3% -8% -11% -13% Banking Royal COVID Interest rate cycle Commission
Slide 114: Double-digit Residential revenue growth via yield expansion
Delivered double-digit Residential revenue growth via yield expansion throughout the cycle rsonal use only Yield1 expansion is the key driver …underpinned by multiple Continued runway for growth of Residential revenue growth… growth levers Residential revenue Residential revenue growth by source (FY
Slide 115: Three adjacencies each generating over $100m revenue
Three key adjacencies now each generating over $100m revenue across a diverse range of complementary markets rsonal use only Commercial New Homes Financial Services1 +15% +2% +12% CAGR CAGR CAGR $132m $148m $106m $119m $95m $53m FY21 FY26 FY21 FY26 FY22 FY26 114 114
Slide 116: Cost flexibility and optimisation through all conditions
We have a track record of cost flexibility and optimisation through all market conditions rsonal use only Australia Revenue vs Opex growth1 Australia Opex Productivity optionality Core operations 7% COGS 9% Other Centres of 23% 22% 9% Tech Excellence 20% 17% 14% 13% 14% 14% Marketing 22% 11% 20% 8%
Slide 117: Cash generative earnings fund growth and shareholder returns
Earnings are highly cash generative, allowing both reinvestment to drive growth and strong shareholder returns rsonal use only Free Cash Flow1 CAPEX Dividends per share Continuing operations Australia, excl. fit outs +14% +14% +14% CAGR CAGR CAGR $131m $676m 297ct $185m $36m 82ct FY16 FY26 FY16 FY26
Slide 118: FY27 Outlook
FY27 Outlook New Buy listings down low single digits rsonal use only Low double-digit controllable residential buy yield growth Target operational margin expansion Group & Australia costs to increase mid-single digits (excl. M&A) Group costs to increase by mid to high single-digits (incl. M&A) Losse
Slide 119: Financial aspirations and value creation strategy
Financial aspirations and value creation strategy Through-the-cycle targets rsonal use only Revenue Scale & capture value across Double-digit controllable Double-digit Growth aspiration portfolio of growth engines yield growth revenue growth Profit Cost flexibility to respond to Operating margin Dou
Slide 120: Finance summary
rsonal use only Track record of strong Highly cash generative Double-digit revenue financial results earnings funding & EBITDA through the through all market investment & cycle guidance conditions shareholder returns reaffirmed 119 119
Slide 121: Q&A Panel #2
Q&A Panel #2 rsonal use only Cameron McIntyre Andrew Cramer Anthony Waldron Eamonn Fallon Elisa Nerone Chief Executive Officer Chief Financial Officer CEO Financial Services Chief Executive Officer Chief People & Sustainability Distilled Officer Jarrod Scott Jonathan Swift Kris Matthews Steve Maidme
Slide 122: Investor proposition
Investor proposition Building on 30+ years of strong growth rsonal use only #1 with clear value Portfolio of growth Proven innovator Strong cash runway to grow the engines with with a unique edge – generation and core Residential well-defined plans relationships, data balance sheet to business to ca
Slide 123: REA Group
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